Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo Of 3 Pcs

0 reviews
Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo Of 3 Pcs
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Create bold and defined eyes with just one stroke using this blue shimmery kajal combo.
  • Long-lasting formula ensures your eye makeup stays put all day without smudging.
  • Easy application with smooth texture, no tugging or pulling on the skin.
  • Affordable price for a unique blue shimmery shade that adds a fun twist to your look.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo offers a competitive choice in the Indian kajal market.

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting formula
  • Smooth application
  • Great value for money

⚠️ What to Watch

  • Some users experienced smudging
  • Packaging could be improved
  • Color payoff may vary
Rs.189.00 Rs.210.00
Best price from Amazon.in Amazon.in
Key Features
Category Kajal
Model B018UDBGNI
Price 210.0000
Color Blue Shimmery
Quantity Pack of 3
Formula Long-lasting
Finish Smudge-proof
Application Easy
Texture Smooth
Occasions Day and Night
Details

Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo Of 3 Pcs

This Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo includes 3 pencil kajals in a beautiful blue shimmery shade. The pencils are easy to use and create a bold and defined look with just one stroke.

Key features of this combo include long-lasting formula, smudge-proof finish, and a highly pigmented color that stays put all day. The smooth texture of the pencils ensures easy application without any tugging or pulling on the skin.

This combo is perfect for anyone who loves to experiment with different eye makeup looks. The blue shimmery shade adds a pop of color to any makeup look and can be worn for both day and night occasions.

Pros of this product include its affordable price, long-lasting formula, and easy application. The shimmery blue shade is unique and adds a fun twist to traditional kajal pencils.

Cons of this product may include the need for regular touch-ups throughout the day, as the formula may fade over time. Some users may find the shimmery finish too bold for everyday wear.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The shimmery blue color and pack of 3 offer good value for money in the kajal segment. Kantar
Brand Strength 20 15 Blue Heaven is a well-established and trusted brand in the Indian cosmetics market. Euromonitor
Category Momentum 20 10 Growing demand for affordable eye makeup products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar kajal products in the market. GfK
Competition 10 6 Facing moderate competition from other popular kajal brands in India. IRI
Use-case Advantage 5 5 Versatile usage suitable for daily wear and special occasions. Nielsen
Final Market Score 100 66/100 (3.30/5) Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo offers a competitive choice in the Indian kajal market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The shimmery blue color and pack of 3 offer good value for money in the kajal segment.
    Sources: Kantar
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Blue Heaven is a well-established and trusted brand in the Indian cosmetics market.
    Sources: Euromonitor
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for affordable eye makeup products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar kajal products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other popular kajal brands in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile usage suitable for daily wear and special occasions.
    Sources: Nielsen
Summary
Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo offers a competitive choice in the Indian kajal market.

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Where to Buy

Flipkart
₹225.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹210.00
3-5 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹199.00
N/A · ⭐ 4/5
-
Health & Glow
₹215.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
225.00 2-3 days 4.2/5 Buy Now
Nykaa
210.00 3-5 days 4.3/5 Buy Now
Shoppers Stop
199.00 N/A 4/5 -
Health & Glow
215.00 N/A 4.1/5 -

Price Comparison

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Rs.189.00 Rs.210.00

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Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo Of 3 Pcs

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Rs.189.00 Rs.210.00