CANTU Extra Hold Edge Stay Gel 65 ml
Smart Rank ⓘ
74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Provides strong hold and definition for your edges
- Perfect for slicking down edges and taming flyaways
- Non-flaking, non-sticky formula keeps hairstyle in place all day
- Ideal for natural hair or sleek hairstyles with defined edges
Market-Based Score (India)
66/100 (3.30/5)
Decent Cantu Extra Hold Edge Stay Gel 65ml is well-positioned in the Indian market segment for strong hold hair styling products.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.3★ | 14,793 |
| Total / Avg | 4.30★ | 14,793 |
Consensus:
4.30★ from 14,793 total reviews
Rs.342.00 Rs.495.00
Best price from
Amazon.in
Amazon.in
Details
CANTU Extra Hold Edge Stay Gel 65 ml
CANTU Extra Hold Edge Stay Gel is a styling gel specially designed to provide maximum hold for sleek edges and styles.Key Features: - Provides extra hold for long-lasting styles - Infused with shea butter for added moisture - Non-flaking formula - Great for all hair types
For whom: This edge gel is perfect for anyone looking to achieve sleek, smooth edges and styles that last all day.
Pros: - Strong hold that keeps styles in place - Moisturizing formula prevents dryness - Suitable for all hair types - Non-flaking formula
Cons: - Some users with very fine hair may find it too heavy
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | The strong hold and definition offered by the gel align well with Indian consumers' needs. | Euromonitor |
| Brand Strength | 20 | 15 | Cantu is a well-known brand with a loyal customer base in India. | Brandwatch |
| Category Momentum | 20 | 10 | Growing demand for hair styling products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail360 |
| Competition | 10 | 6 | Facing moderate competition from local and international brands offering similar products. | Kantar |
| Use-case Advantage | 5 | 5 | Addresses the need for long-lasting hold in Indian weather conditions. | GFK |
| Final Market Score | 100 | 66/100 (3.30/5) | Cantu Extra Hold Edge Stay Gel 65ml is well-positioned in the Indian market segment for strong hold hair styling products. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The strong hold and definition offered by the gel align well with Indian consumers' needs.Sources: Euromonitor -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Cantu is a well-known brand with a loyal customer base in India.Sources: Brandwatch -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for hair styling products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail360 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from local and international brands offering similar products.Sources: Kantar -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the need for long-lasting hold in Indian weather conditions.Sources: GFK
Summary
Cantu Extra Hold Edge Stay Gel 65ml is well-positioned in the Indian market segment for strong hold hair styling products.
Quick Compare
Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Provides strong hold for edges
- Defines edges well
- Long-lasting hold
⚠️ What to Watch
- Can leave residue on hair
- May cause flaking
- Some users find it too sticky
Rs.1,750.00
⭐ Reviews Summary
✅ What Users Love
- Provides a glowing, soft-focus look
- Infused with hyaluronic acid for hydration
- Vegan and cruelty-free
⚠️ What to Watch
- Limited shade range (2 Fair/Light)
- May not work well for all skin types
- Some users found the glow to be too subtle
Rs.795.00
⭐ Reviews Summary
✅ What Users Love
- Brightens and gives glowing skin
- Provides long-lasting coverage
- Reduces shine for medium to dark skin tones
⚠️ What to Watch
- May not work well for light skin tones
- Some users found the powder to be too drying
- Packaging could be improved for easier application
Rs.269.00
⭐ Reviews Summary
✅ What Users Love
- Nourishes and moisturizes hair effectively
- Reduces frizz and adds shine
- Pleasant coconut fragrance
⚠️ What to Watch
- Can feel greasy if too much is applied
- May not suit all hair types
- Packaging can be inconvenient for dispensing
Where to Buy
Price Comparison
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