SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 26 Vianne Rocher

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy long-lasting wear with SUGAR Cosmetics Matte as Hell Crayon Lipstick, lasting up to 8 hours for all-day confidence.
  • Experience intense color payoff and a creamy texture that glides on smoothly, ensuring your lips look vibrant and feel comfortable.
  • Enriched with shea butter and jojoba oil, this lip crayon keeps your lips hydrated while providing a bold matte finish.
  • Includes a sharpener for easy application and touch-ups, making it a convenient choice for busy women on the go.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit, but faces pricing pressure in a competitive market.
Rs.772.00 Rs.899.00
Best price from Amazon.in Amazon.in
Details

SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 26 Vianne Rocher

- This SUGAR Cosmetics Matte as Hell Crayon Lipstick is a long-lasting lip crayon that can last for up to 8 hours, making it perfect for all-day wear. It also comes with a sharpener for easy application and touch-ups.

- The key features of this lip crayon include its matte finish, intense color payoff, and creamy texture that glides on smoothly. It is also enriched with shea butter and jojoba oil to keep your lips hydrated and comfortable throughout the day.

- This lip crayon is suitable for women who love bold, matte lip colors that last for hours without needing frequent touch-ups. It is a great option for those looking for a versatile and long-wearing lip product.

- Pros: Long-lasting formula, intense color payoff, creamy texture, hydrating ingredients, sharpener included
- Cons: May require frequent touch-ups for some users, limited shade range

Overall, the SUGAR Cosmetics Matte as Hell Crayon Lipstick is a must-have product for anyone who wants long-lasting, bold lip color that feels comfortable to wear.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matte finish and long-lasting feature align well with current trends. Vogue India
Brand Strength 20 18 SUGAR Cosmetics is a well-known brand with a loyal customer base. Brand Equity
Category Momentum 20 15 Growing demand for long-lasting lipsticks in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Femina
Competition 10 10 Facing strong competition from other popular matte lipstick brands. Cosmopolitan
Use-case Advantage 5 3 Convenient lip crayon format with included sharpener for on-the-go touch-ups. Elle
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit, but faces pricing pressure in a competitive market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matte finish and long-lasting feature align well with current trends.
    Sources: Vogue India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: SUGAR Cosmetics is a well-known brand with a loyal customer base.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting lipsticks in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Femina
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from other popular matte lipstick brands.
    Sources: Cosmopolitan
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient lip crayon format with included sharpener for on-the-go touch-ups.
    Sources: Elle
Summary
Strong brand and feature fit, but faces pricing pressure in a competitive market.

Price Comparison

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Rs.772.00 Rs.899.00

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SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 26 Vianne Rocher

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Rs.772.00 Rs.899.00