S f r Color 63 Color Shimmery Finish Pressed Pigment Eyeshadow Palette Multicolour 69 5 g

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Ideal for makeup enthusiasts wanting vibrant eye looks
  • 63 highly pigmented shades with shimmery finish
  • Smooth application and long-lasting wear
  • Versatile palette suitable for all experience levels

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned eyeshadow palette with strong brand and feature fit for Indian market.
Rs.339.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Eyeshadow Palette
Shades 63
Finish Shimmery
Weight 69.5 g
Application Pressed Pigment
Pros Highly pigmented, Smooth application, Long-lasting wear
Cons Some fallout, Bold colors not for everyday wear
Details

S f r Color 63 Color Shimmery Finish Pressed Pigment Eyeshadow Palette Multicolour 69 5 g

About Product: The SfR Color 63 Color Shimmery Finish Pressed Pigment Eyeshadow Palette is a versatile palette containing 63 vibrant shades in a range of finishes.

Key Features: The palette features highly pigmented shades with a shimmery finish, making it perfect for creating bold and colorful eye looks. The pressed pigment formula ensures smooth application and long-lasting wear.

For whom: This palette is ideal for makeup enthusiasts who love experimenting with different eye looks and want a wide variety of colors to choose from. It is suitable for both beginners and experienced makeup artists.

Pros: - Wide range of 63 vibrant shades - Highly pigmented with a shimmery finish - Smooth application and long-lasting wear - Suitable for a variety of eye looks - Versatile and travel-friendly packaging

Cons: - Some shades may have fallout during application - Not all shades may be suitable for everyday wear due to their bold colors

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Wide range of colors and shimmery finish align with current trends in Indian market. Vogue India
Brand Strength 20 10 Established brand with loyal customer base in India. Brand Equity
Category Momentum 20 15 High demand for eyeshadow palettes in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in India. Retail360
Competition 10 6 Facing moderate competition from both local and international eyeshadow brands in India. Cosmopolitan India
Use-case Advantage 5 5 Versatile palette suitable for both day and night looks in Indian context. Elle India
Final Market Score 100 66/100 (3.30/5) Well-positioned eyeshadow palette with strong brand and feature fit for Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Wide range of colors and shimmery finish align with current trends in Indian market.
    Sources: Vogue India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: High demand for eyeshadow palettes in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in India.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from both local and international eyeshadow brands in India.
    Sources: Cosmopolitan India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile palette suitable for both day and night looks in Indian context.
    Sources: Elle India
Summary
Well-positioned eyeshadow palette with strong brand and feature fit for Indian market.

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Price Comparison

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S f r Color 63 Color Shimmery Finish Pressed Pigment Eyeshadow Palette Multicolour 69 5 g

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Best price
Rs.339.00 Rs.999.00