Revlon Women s Charlie Perfume Body Spray Vibrant Feminine And Naturally Sensual Fragrance of Jasmine Rose Sandalwood Skin Friendly And Long Lasting Blue 150ml

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Smart Rank ⓘ 65/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Vibrant, feminine, and naturally sensual fragrance of Jasmine, Rose, and Sandalwood
  • Skin-friendly formula for all-day confidence
  • Long-lasting scent keeps you feeling fresh
  • Convenient spray bottle for easy on-the-go application

Market-Based Score (India)

66/100 (3.30/5)
Decent
Revlon Women's Charlie Perfume Body Spray is well-positioned in the competitive Indian deodorant market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 254
Total / Avg 4.00★ 254
Consensus: 4.00★ from 254 total reviews
Rs.109.00 Rs.199.00
Best price from Amazon.in Amazon.in
Details

Revlon Women s Charlie Perfume Body Spray Vibrant Feminine And Naturally Sensual Fragrance of Jasmine Rose Sandalwood Skin Friendly And Long Lasting Blue 150ml

Revlon Women's Charlie Perfume Body Spray is a vibrant, feminine, and naturally sensual fragrance that is perfect for everyday wear. The fragrance boasts notes of jasmine, rose, and sandalwood that create a beautiful and long-lasting scent.

Key Features: - Vibrant and feminine scent - Notes of jasmine, rose, and sandalwood - Skin-friendly formulation - Long-lasting fragrance

This perfume body spray is perfect for women who enjoy wearing a light and fresh scent that lasts all day. The notes of jasmine, rose, and sandalwood create a dynamic and inviting fragrance that is suitable for any occasion.

Pros: - Vibrant and feminine scent - Long-lasting fragrance - Skin-friendly formulation - Suitable for everyday wear Cons: - Some may find the scent too strong for their liking

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Appealing fragrance and long-lasting formula meet consumer preferences. Elle, Cosmopolitan
Brand Strength 20 10 Revlon's strong brand presence in Indian beauty market. Vogue, Femina
Category Momentum 20 15 Growing demand for deodorants in Indian market. Mint, ET
Price Positioning 20 10 Competitively priced compared to similar products in the market. Harper's Bazaar, Grazia
Competition 10 10 Facing strong competition from established and emerging deodorant brands. Vogue, ET
Use-case Advantage 5 3 Versatile fragrance suitable for daily wear and special occasions. Femina
Final Market Score 100 66/100 (3.30/5) Revlon Women's Charlie Perfume Body Spray is well-positioned in the competitive Indian deodorant market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Appealing fragrance and long-lasting formula meet consumer preferences.
    Sources: Elle, Cosmopolitan
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Revlon's strong brand presence in Indian beauty market.
    Sources: Vogue, Femina
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for deodorants in Indian market.
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Harper's Bazaar, Grazia
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from established and emerging deodorant brands.
    Sources: Vogue, ET
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile fragrance suitable for daily wear and special occasions.
    Sources: Femina
Summary
Revlon Women's Charlie Perfume Body Spray is well-positioned in the competitive Indian deodorant market.

Price Comparison

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Amazon.in More Detail

Rs.109.00 Rs.199.00

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Rs.109.00 Rs.199.00