Paradyes Semi permanent Rudolphi Blue DIY Conditioner Based Hair Colour infused with Aloe vera Bhringaraj Brahmi Almonds Amla 120 gm

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Condition your hair with a pop of Rudolphi Blue color for a fun and nourishing look.
  • Infused with Aloe vera, Bhringaraj, Brahmi, Almonds, and Amla for added hair nourishment.
  • Convenient 120 gm size allows for multiple applications at home without hair damage.
  • Ideal for those seeking a temporary blue hair change without committing to permanent color.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Paradyes Rudolphi Blue DIY Hair Colour offers a balanced mix of natural ingredients and competitive pricing in the semi-permanent color segment.
Rs.477.00 Rs.795.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Colour
Type Semi-permanent
Size 120 gm
Key Ingredients Aloe vera, Bhringaraj, Brahmi, Almonds, Amla
Application DIY at-home
Conditioning Yes
Temporary Change Yes
Color Intensity May require multiple applications
Details

Paradyes Semi permanent Rudolphi Blue DIY Conditioner Based Hair Colour infused with Aloe vera Bhringaraj Brahmi Almonds Amla 120 gm



Key Features: - Semi-permanent DIY Rudolphi Blue hair colour that conditions your hair while adding a pop of color. - Infused with natural ingredients like Aloe vera, Bhringaraj, Brahmi, Almonds, and Amla for added nourishment. - Comes in a 120 gm size for multiple applications. - Easy to use at home without damaging your hair.

For whom: - Anyone looking to add a fun pop of blue color to their hair while also nourishing and conditioning their locks. - Ideal for those who want a temporary change without committing to a permanent colour.

Pros: - Conditions hair while adding color. - Infused with natural ingredients for added nourishment. - DIY at-home application for convenience. - Semi-permanent for a temporary change.

Cons: - May require multiple applications for desired color intensity. - Color may fade over time.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich blend of natural ingredients aligns with current consumer preference for herbal products. Nielsen
Brand Strength 20 10 Established brand with loyal customer base in hair care segment. Euromonitor
Category Momentum 20 15 Growing demand for semi-permanent hair colors in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing moderate competition from both local and international brands offering similar semi-permanent hair colors. IRI
Use-case Advantage 5 5 Convenient DIY application suitable for home use. Kantar
Final Market Score 100 66/100 (3.30/5) Paradyes Rudolphi Blue DIY Hair Colour offers a balanced mix of natural ingredients and competitive pricing in the semi-permanent color segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich blend of natural ingredients aligns with current consumer preference for herbal products.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in hair care segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for semi-permanent hair colors in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from both local and international brands offering similar semi-permanent hair colors.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient DIY application suitable for home use.
    Sources: Kantar
Summary
Paradyes Rudolphi Blue DIY Hair Colour offers a balanced mix of natural ingredients and competitive pricing in the semi-permanent color segment.

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Price Comparison

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Paradyes Semi permanent Rudolphi Blue DIY Conditioner Based Hair Colour infused with Aloe vera Bhringaraj Brahmi Almonds Amla 120 gm

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Best price
Rs.477.00 Rs.795.00