NIVEA Nourishing Lotion Body Milk for Very Dry Skin 400ml

0 reviews
Smart Rank ⓘ 65/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Intensely nourish very dry skin with this lotion enriched with almond oil
  • Experience long-lasting hydration for all-day comfort
  • Quickly absorb without greasy residue, leaving skin soft and smooth
  • Dermatologically tested and suitable for all skin types

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong brand and feature fit position the NIVEA Nourishing Lotion favorably in the competitive Indian body lotion market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 159
Total / Avg 4.30★ 159
Consensus: 4.30★ from 159 total reviews
Rs.620.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Lotion
Volume 400ml
Key Ingredients Deep moisture serum, Almond oil
Benefits Intensive care, Long-lasting hydration
Texture Fast-absorbing, Non-greasy
Ideal For Very dry skin
Pros Intensely hydrating, Nourishing formula
Cons May not suit sensitive skin
Details

NIVEA Nourishing Lotion Body Milk for Very Dry Skin 400ml

About Product: NIVEA Nourishing Lotion Body Milk is specially formulated to provide intensive care and nourishment for very dry skin. It is enriched with deep moisture serum and almond oil to help repair and replenish the skin's natural barrier.

Key Features: - Deep moisture serum for intense hydration - Enriched with almond oil for nourishment - Helps repair and replenish skin's natural barrier - Fast-absorbing formula for non-greasy feel

For whom: This body lotion is ideal for individuals with very dry skin who are looking for a moisturizing lotion that provides long-lasting hydration and nourishment.

Pros: - Intensely hydrating - Nourishing formula - Fast-absorbing - Repairs and replenishes skin's natural barrier

Cons: - May not be suitable for those with sensitive skin due to fragrances or other ingredients

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The lotion is specifically formulated for very dry skin, meeting a common need in the Indian market. Euromonitor
Brand Strength 20 10 NIVEA is a well-established and trusted brand in India. Brandwatch
Category Momentum 20 15 Body lotions are a fast-growing segment in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 6 Facing moderate competition from other established brands offering similar products. Kantar
Use-case Advantage 5 5 Addresses the specific need for deep nourishment for very dry skin. GfK
Final Market Score 100 66/100 (3.30/5) Strong brand and feature fit position the NIVEA Nourishing Lotion favorably in the competitive Indian body lotion market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The lotion is specifically formulated for very dry skin, meeting a common need in the Indian market.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: NIVEA is a well-established and trusted brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Body lotions are a fast-growing segment in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established brands offering similar products.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the specific need for deep nourishment for very dry skin.
    Sources: GfK
Summary
Strong brand and feature fit position the NIVEA Nourishing Lotion favorably in the competitive Indian body lotion market.

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Price Comparison

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Amazon.in More Detail

Rs.620.00 Rs.999.00

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Estimated Delivery: 2-3 days
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Rs.620.00 Rs.999.00