kajal black

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Create bold and dramatic eye looks effortlessly with highly pigmented Kajal Black eyeliner
  • Enjoy long-lasting wear and intense color payoff with just one swipe of this smooth-textured liner
  • Suitable for all skin types, perfect for beginners and makeup enthusiasts seeking versatile eye makeup
  • Experience easy application and intense color payoff with this versatile eyeliner for bold eye looks

Market-Based Score (India)

76/100 (3.80/5)
Good value
Maybelline New York Kajal Black Eyeliner is well-positioned in the Indian market with strong brand presence and competitive pricing.
Rs.225.00 Rs.499.00
Best price from Amazon.in Amazon.in
Key Features
Category Makeup
Product Type Eyeliner
Color Black
Pigmentation Highly pigmented
Texture Smooth
Longevity Long-lasting
Application Easy to apply
Suitability All skin types
Pros Intense color payoff
Cons May smudge if not set
Details

kajal black

Kajal Black is a highly pigmented and long-lasting eye makeup product that is perfect for creating bold and intense eye looks. It has a smooth texture that glides on effortlessly and delivers intense color payoff with just one swipe.

Key Features: - Highly pigmented - Long-lasting - Smooth texture - Intense color payoff

For whom: Kajal Black is perfect for anyone who wants to create bold and dramatic eye makeup looks. It is suitable for all skin types and is great for both beginners and makeup enthusiasts.

Pros: - Intense color payoff - Long-lasting formula - Easy to apply - Versatile for creating different eye looks

Cons: - May smudge if not set with a setting powder - Some users may find it too bold for everyday wear

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product features align well with Indian consumer preferences. Cosmopolitan, Grazia
Brand Strength 20 18 Maybelline is a trusted brand in India. Femina, Elle
Category Momentum 20 15 Strong demand for eyeliners in Indian market. Mint, Vogue
Price Positioning 20 10 Competitively priced for the Indian market. Harper's Bazaar, India Today
Competition 10 10 Facing strong competition from other popular eyeliner brands. Cosmopolitan, Elle
Use-case Advantage 5 3 Offers long-lasting wear suitable for Indian weather. Femina, Vogue
Final Market Score 100 76/100 (3.80/5) Maybelline New York Kajal Black Eyeliner is well-positioned in the Indian market with strong brand presence and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product features align well with Indian consumer preferences.
    Sources: Cosmopolitan, Grazia
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Maybelline is a trusted brand in India.
    Sources: Femina, Elle
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for eyeliners in Indian market.
    Sources: Mint, Vogue
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the Indian market.
    Sources: Harper's Bazaar, India Today
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from other popular eyeliner brands.
    Sources: Cosmopolitan, Elle
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers long-lasting wear suitable for Indian weather.
    Sources: Femina, Vogue
Summary
Maybelline New York Kajal Black Eyeliner is well-positioned in the Indian market with strong brand presence and competitive pricing.

Quick Compare

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Where to Buy

Nykaa
₹225.00
2-4 days · ⭐ 4.3/5
Buy
Amazon India
₹199.00
2-3 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹250.00
N/A · ⭐ 4.0/5
-
Lifestyle
₹230.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
225.00 2-4 days 4.3/5 Buy Now
Amazon India
199.00 2-3 days 4.2/5 Buy Now
Shoppers Stop
250.00 N/A 4.0/5 -
Lifestyle
230.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.225.00 Rs.499.00

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kajal black

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Best price
Rs.225.00 Rs.499.00