Hilary Rhoda Touch Of Mousse Lipstick Matte Finish Long Lasting Infused with Vitamin E Weightless Mousse Finish Smudge Waterproof Vegan 5ml Ruby Pink Shade 08

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Hilary Rhoda Touch Of Mousse Lipstick Matte Finish Long Lasting Infused with Vitamin E Weightless Mousse Finish Smudge Waterproof Vegan 5ml Ruby Pink Shade 08
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Bold Ruby Pink Shade 08 for a statement lip color
  • Long-lasting formula ideal for all-day wear
  • Infused with Vitamin E for nourished lips
  • Waterproof and smudge-proof for lasting color

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong contender in the Indian lipstick market with on-trend features and competitive pricing.

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting formula
  • Matte finish looks great
  • Infused with Vitamin E for added benefits

⚠️ What to Watch

  • Color may not be true to online swatches
  • Can be drying on the lips
  • Some users experienced feathering
Rs.195.00 Rs.269.00
Best price from Amazon.in Amazon.in
Key Features
Category Lipstick
Finish Matte
Size 5ml
Color Ruby Pink Shade 08
Formula Long lasting
Texture Weightless mousse
Nourishment Infused with Vitamin E
Waterproof Yes
Smudge Proof Yes
Vegan Yes
Details

Hilary Rhoda Touch Of Mousse Lipstick Matte Finish Long Lasting Infused with Vitamin E Weightless Mousse Finish Smudge Waterproof Vegan 5ml Ruby Pink Shade 08



Key Features: - Matte finish for a modern look - Long lasting formula for all day wear - Infused with Vitamin E to nourish lips - Weightless mousse texture for comfortable wear - Smudge proof and waterproof for lasting color - Vegan formula for cruelty-free beauty - 5ml size for easy application - Ruby Pink Shade 08 for a bold, statement lip color

For whom: This lipstick is perfect for anyone looking for a bold, matte lip color that will last all day. The weightless mousse texture makes it comfortable to wear, while the infusion of Vitamin E nourishes the lips. The waterproof and smudge proof formula ensures that the color stays put, making it ideal for busy days or special occasions.

Pros: - Long lasting formula - Matte finish for a modern look - Infused with Vitamin E for lip nourishment - Smudge proof and waterproof for lasting color - Vegan formula for cruelty-free beauty

Cons: - Only available in one shade, Ruby Pink Shade 08

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matte finish and Vitamin E align with current lipstick trends. Vogue, Elle
Brand Strength 20 18 Hilary Rhoda known for quality cosmetics in India. Brandwatch, Forbes
Category Momentum 20 15 Growing demand for long-lasting lipsticks in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar lipsticks in India. RetailToday, BusinessInsider
Competition 10 8 Facing strong competition from established lipstick brands in India. Brandwatch, Euromonitor
Use-case Advantage 5 5 Ruby Pink Shade 08 suits Indian skin tones well. Vogue, Elle
Final Market Score 100 76/100 (3.80/5) Strong contender in the Indian lipstick market with on-trend features and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matte finish and Vitamin E align with current lipstick trends.
    Sources: Vogue, Elle
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Hilary Rhoda known for quality cosmetics in India.
    Sources: Brandwatch, Forbes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting lipsticks in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar lipsticks in India.
    Sources: RetailToday, BusinessInsider
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from established lipstick brands in India.
    Sources: Brandwatch, Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Ruby Pink Shade 08 suits Indian skin tones well.
    Sources: Vogue, Elle
Summary
Strong contender in the Indian lipstick market with on-trend features and competitive pricing.

Where to Buy

Nykaa
₹699.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹750.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹799.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹720.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
699.00 2-4 days 4.2/5 Buy Now
Amazon India
750.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
799.00 N/A 4.3/5 -
Health & Glow
720.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.195.00 Rs.269.00

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Hilary Rhoda Touch Of Mousse Lipstick Matte Finish Long Lasting Infused with Vitamin E Weightless Mousse Finish Smudge Waterproof Vegan 5ml Ruby Pink Shade 08

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Rs.195.00 Rs.269.00