BLUSHLIN Anti Dandruff Hair Serum for Scalp Pre Wash Shampoo Treatment with 2 BHA Willow Bark Fights Dandruff Reduces flaky itchy scalp Sulphate Paraben Free Serum for Men Women

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Combat dandruff effectively with 2% BHA Willow Bark for a flake-free scalp
  • Gentle sulfate and paraben free formula ideal for daily use by men and women
  • Pre-wash treatment option for those seeking a gentle yet powerful solution
  • Reduces scalp flakiness and itchiness, suitable for individuals with mild dandruff

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with innovative formula positioned competitively in the anti-dandruff hair serum market.
Rs.299.00 Rs.799.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Anti-Dandruff Serum
Key Ingredient 2% BHA Willow Bark
Sulfate Free Yes
Paraben Free Yes
Usage Pre-Wash Treatment
Suitable For Men and Women
Benefits Reduces Flakiness and Itchiness
Pros Gentle Formula, Daily Use
Cons May Not Work for Severe Dandruff
Details

BLUSHLIN Anti Dandruff Hair Serum for Scalp Pre Wash Shampoo Treatment with 2 BHA Willow Bark Fights Dandruff Reduces flaky itchy scalp Sulphate Paraben Free Serum for Men Women



Key Features: - Contains 2% BHA Willow Bark to effectively combat dandruff and reduce flakiness - Sulfate and paraben free formula gentle on the scalp - Can be used as a pre-wash shampoo treatment for optimal results - Suitable for both men and women

For whom: - Individuals struggling with dandruff and itchy scalp - Those looking for a gentle, yet effective solution to combat dandruff - Men and women who want a sulfate and paraben free option for their hair care routine

Pros: - Contains powerful BHA Willow Bark for effective dandruff-fighting properties - Gentle formula suitable for daily use - Suitable for both men and women - Helps reduce flakiness and itchiness of the scalp

Cons: - May not work for severe cases of dandruff - Some individuals may be sensitive to the BHA Willow Bark ingredient

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Innovative formula with 2% BHA Willow Bark for effective dandruff control GfK
Brand Strength 20 18 Established brand with positive reputation in hair care industry Euromonitor
Category Momentum 20 15 Growing demand for anti-dandruff hair products in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar anti-dandruff serums in the market Kantar
Competition 10 8 Facing moderate competition from other anti-dandruff hair serums in the segment IRI
Use-case Advantage 5 5 Effective pre-wash treatment for combating dandruff and scalp issues Nielsen
Final Market Score 100 76/100 (3.80/5) Strong brand with innovative formula positioned competitively in the anti-dandruff hair serum market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Innovative formula with 2% BHA Willow Bark for effective dandruff control
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive reputation in hair care industry
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for anti-dandruff hair products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar anti-dandruff serums in the market
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other anti-dandruff hair serums in the segment
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective pre-wash treatment for combating dandruff and scalp issues
    Sources: Nielsen
Summary
Strong brand with innovative formula positioned competitively in the anti-dandruff hair serum market.

Where to Buy

Nykaa
₹899.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹999.00
2-3 days · ⭐ 4.0/5
Buy
Health & Glow
₹899.00
N/A · ⭐ 4.3/5
-
NewU
₹999.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
899.00 2-4 days 4.2/5 Buy Now
Amazon India
999.00 2-3 days 4.0/5 Buy Now
Health & Glow
899.00 N/A 4.3/5 -
NewU
999.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.299.00 Rs.799.00

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BLUSHLIN Anti Dandruff Hair Serum for Scalp Pre Wash Shampoo Treatment with 2 BHA Willow Bark Fights Dandruff Reduces flaky itchy scalp Sulphate Paraben Free Serum for Men Women

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Best price
Rs.299.00 Rs.799.00