2 Oh Italian Hazelnut Brown Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 12 15 Washes

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Ammonia-free DIY hair dye enriched with Argan Oil for vibrant color
  • Lasts up to 12-15 washes, ideal for quick hair color changes
  • Suitable for both women and men looking for a temporary color change
  • Easy to use, perfect for individuals seeking a hassle-free coloring experience

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature alignment position this product well in the Indian semi-permanent hair color market.
Rs.599.00 Rs.899.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Model B0CLHHLKQH
Price ₹300 - ₹500
Key Features Ammonia Free, DIY Semi Permanent, Enriched with Argan Oil
Core USPs Lasts up to 12-15 Washes
Pros Vibrant color, Easy to use
Cons Fades quickly, Limited shade range
Use Case Temporary hair color change
Best Place to Buy Amazon
Details

2 Oh Italian Hazelnut Brown Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 12 15 Washes

2 Oh Italian Hazelnut Brown Hair Color Often Compared With

2 Oh Italian Hazelnut Brown Hair Color For Women Men

Key Features: Ammonia Free, DIY Semi Permanent Hair Color, Enriched with Argan Oil

Core USPs: Lasts up to 12-15 Washes

Pros: Vibrant color, Easy to use

Cons: Fades quickly, Limited shade range

Why someone might choose it: Ideal for quick hair color changes

Price Range: ₹300 - ₹500

Use Case: For individuals looking for a temporary hair color change

Best Place to Buy: Amazon

Alternative Product 1

Key Features: Long Lasting, Easy Application

Price Range: ₹400 - ₹600

Pros: Fade-resistant color, Wide shade range

Cons: Strong chemical smell, Requires frequent touch-ups

Why someone might choose it over the current product: Provides more color options

Use Case: Individuals seeking a long-lasting hair color

Best Place to Buy: Flipkart

Alternative Product 2

Key Features: Natural Ingredients, Nourishing Formula

Price Range: ₹350 - ₹450

Pros: Adds shine to hair, Conditions hair

Cons: Limited color options, Requires frequent reapplication

Why someone might choose it over the current product: Offers natural hair care benefits

Use Case: Users concerned about hair health

Best Place to Buy: Nykaa

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ammonia-free formula enriched with Argan Oil aligns with current consumer preferences for natural ingredients. Euromonitor
Brand Strength 20 18 Established brand with positive reputation for hair care products. Brandwatch
Category Momentum 20 15 Growing demand for semi-permanent hair colors in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail Gazette
Competition 10 8 Facing moderate competition from other established semi-permanent hair dye brands. Cosmetics Business
Use-case Advantage 5 5 Convenient DIY application suitable for both women and men. Beauty Insider
Final Market Score 100 76/100 (3.80/5) Strong brand and feature alignment position this product well in the Indian semi-permanent hair color market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ammonia-free formula enriched with Argan Oil aligns with current consumer preferences for natural ingredients.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive reputation for hair care products.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for semi-permanent hair colors in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail Gazette
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established semi-permanent hair dye brands.
    Sources: Cosmetics Business
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient DIY application suitable for both women and men.
    Sources: Beauty Insider
Summary
Strong brand and feature alignment position this product well in the Indian semi-permanent hair color market.

Where to Buy

Amazon India
₹699.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹750.00
2-4 days · ⭐ 4.0/5
Buy
Nykaa
₹799.00
N/A · ⭐ 4.3/5
-
Sephora India
₹850.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
699.00 2-3 days 4.2/5 Buy Now
Flipkart
750.00 2-4 days 4.0/5 Buy Now
Nykaa
799.00 N/A 4.3/5 -
Sephora India
850.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.599.00 Rs.899.00

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2 Oh Italian Hazelnut Brown Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 12 15 Washes

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Best price
Rs.599.00 Rs.899.00