SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 13 Murphy Brown

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Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned long-lasting matte lipstick in a competitive Indian market.

Rs.772.00 Rs.849.00

Best price from

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Details

SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 13 Murphy Brown

Key Features: - Long-lasting matte finish - Comes with a sharpener for precise application - Available in a variety of shades - Easy to carry and convenient to use

For whom: This lipstick is perfect for women who prefer a matte finish and need a long-lasting formula that can stay put for up to 8 hours. The convenient lip crayon format makes it easy to apply on the go.

Pros: - Highly pigmented colors - Smooth application - Sharpener included for maintenance - Does not dry out lips

Cons: - Some shades may require multiple layers for full opacity - May need to be re-applied after eating or drinking

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and long-lasting feature align with current lipstick trends in India.	Elle
Brand Strength	20	15	Strong brand reputation for quality cosmetics in India.	Vogue
Category Momentum	20	10	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar long-lasting lipsticks in India.	Femina
Competition	10	6	Facing strong competition from established and emerging lipstick brands in India.	Harper's Bazaar
Use-case Advantage	5	5	Convenient lip crayon format appeals to busy Indian women.	Grazia
Final Market Score	100	66/100 (3.30/5)	Well-positioned long-lasting matte lipstick in a competitive Indian market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Matte finish and long-lasting feature align with current lipstick trends in India.

Sources: Elle
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Strong brand reputation for quality cosmetics in India.

Sources: Vogue
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for long-lasting lipsticks in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar long-lasting lipsticks in India.

Sources: Femina
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing strong competition from established and emerging lipstick brands in India.

Sources: Harper's Bazaar
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient lip crayon format appeals to busy Indian women.

Sources: Grazia

Summary

Well-positioned long-lasting matte lipstick in a competitive Indian market.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 13 Murphy Brown In Stock	Rs.772.00 Rs.849.00 COD	GO TO STORE GO TO STORE
SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 13 Murphy Brown In Stock COD