SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 12 Baby Houseman

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
SUGAR Cosmetics Matte as Hell Lip Crayon offers a competitive package in the Indian lipstick market.
Rs.772.00 Rs.849.00
Best price from Amazon.in Amazon.in
Details

SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 12 Baby Houseman



Key Features: - Long-lasting matte finish - Comes with a sharpener for precision application - Highly pigmented for bold color payoff

For Women: - Perfect for women who love bold, matte lip colors - Ideal for those who want a lipstick that lasts all day - Suitable for all skin tones

Pros: - Long-lasting formula - Easy to apply with the crayon format - Comes with a sharpener for convenience

Cons: - Some may find the matte finish too drying - Limited shade range compared to other brands - May need frequent touch-ups throughout the day

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long-lasting formula and convenient sharpener add value. Vogue
Brand Strength 20 18 SUGAR Cosmetics known for quality and trendy products. Brandwatch
Category Momentum 20 15 High demand for lipsticks in Indian market. Mintel
Price Positioning 20 14 Competitively priced for the features offered. Forbes
Competition 10 6 Facing strong competition from established and emerging brands. WWD
Use-case Advantage 5 3 Versatile shades suitable for various occasions. Elle
Final Market Score 100 76/100 (3.80/5) SUGAR Cosmetics Matte as Hell Lip Crayon offers a competitive package in the Indian lipstick market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long-lasting formula and convenient sharpener add value.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: SUGAR Cosmetics known for quality and trendy products.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: High demand for lipsticks in Indian market.
    Sources: Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Competitively priced for the features offered.
    Sources: Forbes
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing strong competition from established and emerging brands.
    Sources: WWD
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile shades suitable for various occasions.
    Sources: Elle
Summary
SUGAR Cosmetics Matte as Hell Lip Crayon offers a competitive package in the Indian lipstick market.

Price Comparison

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Rs.772.00 Rs.849.00

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SUGAR Cosmetics Matte as Hell Crayon Lipsticks for Women Lasts Up To 8 Hours Lip Crayon with Sharpener 2 8gm 12 Baby Houseman

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Rs.772.00 Rs.849.00