ICOMYCOLLECTION Amway nutrition Attitude Kajal Eyeliner Pencil Black Matte Finish

ICOMYCOLLECTION Amway nutrition Attitude Kajal Eyeliner Pencil Black Matte Finish

This Amway nutrition Attitude Kajal Eyeliner Pencil in Black Matte Finish is a high-quality makeup product designed to define and enhance your eyes with a bold, long-lasting color.

Key Features: - Intense black color for a dramatic look - Matte finish for a modern and sophisticated appearance - Long-lasting formula that stays put all day - Easy to apply with a smooth and creamy texture

For whom: This eyeliner pencil is perfect for anyone who wants to add a touch of glamour to their makeup routine. Whether you're going for a natural look or a more dramatic style, this kajal eyeliner will help you achieve the perfect finish.

Pros: - Rich, pigmented color that glides on smoothly - Smudge-proof and waterproof formula - Can be used to create a variety of eye looks - Great value for money

Cons: - May require frequent sharpening - Some users may find the matte finish too dry for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and long-lasting formula align with current trends.	Vogue
Brand Strength	20	10	Amway and Attitude are well-known brands in India.	Brandwatch
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in market.	Retail360
Competition	10	6	Facing strong competition from established and new brands.	Forbes
Use-case Advantage	5	5	Versatile for both everyday and special occasions.	Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	Amway Attitude Nutrition Black Matte Finish Kajal Eyeliner Pencil offers a strong contender in the Indian eyeliner market.

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