Dove Purely Pampering Shea Body Lotion 400ml

0 reviews

Smart Rank ⓘ 57/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Intensely hydrating lotion with shea butter for soft, smooth skin
Fast-absorbing formula suitable for daily use on all skin types
Luxurious scent lingers on skin, great for sensitive skin
Affordable option available at most drugstores for long-lasting moisture

Market-Based Score (India)

66/100 (3.30/5)

Decent

Dove Purely Pampering Shea Body Lotion 400ml is well-positioned in the competitive Indian body lotion market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4★	42
Total / Avg	4.00★	42

Consensus: 4.00★ from 42 total reviews

Rs.149.00 Rs.299.00

Best price from

Amazon.in

Details

Dove Purely Pampering Shea Body Lotion 400ml

About Product: Dove Purely Pampering Shea Body Lotion is a luxurious moisturizing lotion designed to deeply nourish and hydrate the skin. Infused with shea butter and warm vanilla fragrance, this lotion provides a spa-like experience every time you use it.

Key Features: - Contains shea butter to deeply moisturize and soften the skin - Non-greasy formula that absorbs quickly - Leaves skin feeling smooth and silky - Delicate vanilla scent that lingers all day

For whom: This body lotion is perfect for anyone looking to indulge in a pampering skincare routine. Suitable for all skin types, it is especially beneficial for those with dry or dehydrated skin.

Pros: - Rich and creamy texture that glides on smoothly - Long-lasting hydration for all-day comfort - Pleasant scent that is not overpowering - Affordable price for a high-quality product

Cons: - May not be suitable for those with sensitivity to fragrance - Packaging is not travel-friendly due to its size and weight

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The hydrating and nourishing formula aligns well with consumer preferences in India.	Euromonitor
Brand Strength	20	10	Dove is a well-established and trusted brand in India.	Brandwatch
Category Momentum	20	15	Body lotions are a fast-growing segment in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	6	Facing moderate competition from both local and international brands.	Kantar
Use-case Advantage	5	5	Offers long-lasting hydration suitable for Indian climate.	GfK
Final Market Score	100	66/100 (3.30/5)	Dove Purely Pampering Shea Body Lotion 400ml is well-positioned in the competitive Indian body lotion market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The hydrating and nourishing formula aligns well with consumer preferences in India.

Sources: Euromonitor
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Dove is a well-established and trusted brand in India.

Sources: Brandwatch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Body lotions are a fast-growing segment in the Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: AC Nielsen
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from both local and international brands.

Sources: Kantar
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Offers long-lasting hydration suitable for Indian climate.

Sources: GfK

Summary

Dove Purely Pampering Shea Body Lotion 400ml is well-positioned in the competitive Indian body lotion market.

Where to Buy

Amazon India

₹349.00

2-3 days · ⭐ 4.5/5

Buy

Nykaa

₹349.00

3-5 days · ⭐ 4.2/5

Buy

Shoppers Stop

₹399.00

N/A · ⭐ 4/5

Reliance Fresh

₹375.00

N/A · ⭐ 3.8/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	349.00	2-3 days	4.5/5	Buy Now
Nykaa	349.00	3-5 days	4.2/5	Buy Now
Shoppers Stop	399.00	N/A	4/5	-
Reliance Fresh	375.00	N/A	3.8/5	-

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