Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g

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Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Intense color payoff with just one swipe for a bold look
  • Lightweight formula for comfortable all-day wear
  • Long-lasting matte finish for a stylish appearance
  • Perfect for those seeking a statement lip color that lasts

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned matte lipstick with strong brand presence in a competitive market.

⭐ Reviews Summary

✅ What Users Love

  • Intense color payoff
  • Lightweight formula
  • Long-lasting

⚠️ What to Watch

  • May feel drying on lips
  • Color may vary slightly from online swatches
  • Applicator brush could be improved
Rs.147.00 Rs.299.00
Best price from Amazon.in Amazon.in
Details

Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g

About Product: Colors Queen Totally Matte Liquid Lipstick in the shade 03 Deep Maroon is a highly pigmented, matte finish lipstick that provides intense color payoff.

Key Features: This liquid lipstick is lightweight, comfortable to wear, and long-lasting, making it perfect for all-day wear without the need for frequent touch-ups.

For whom: This liquid lipstick is suitable for anyone looking for a bold and statement-making lip color that will last through the day.

Pros: The intense color payoff of this lipstick ensures that you only need one swipe for full coverage. The matte finish looks stylish and sophisticated, and the lightweight formula feels comfortable on the lips.

Cons: Some users may find that the matte finish of this lipstick can be slightly drying on the lips, so it's important to apply a moisturizing lip balm underneath for added hydration.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matte finish and intense color payoff align with current consumer preferences. Kantar
Brand Strength 20 18 Established brand with a loyal customer base in the cosmetics industry. Euromonitor
Category Momentum 20 15 Growing demand for long-lasting lipsticks in Indian market. Mintel
Price Positioning 20 14 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing strong competition from both local and international lipstick brands. Forbes
Use-case Advantage 5 3 Versatile shade suitable for various occasions and skin tones. Nielsen
Final Market Score 100 76/100 (3.80/5) Well-positioned matte lipstick with strong brand presence in a competitive market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matte finish and intense color payoff align with current consumer preferences.
    Sources: Kantar
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a loyal customer base in the cosmetics industry.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting lipsticks in Indian market.
    Sources: Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing strong competition from both local and international lipstick brands.
    Sources: Forbes
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile shade suitable for various occasions and skin tones.
    Sources: Nielsen
Summary
Well-positioned matte lipstick with strong brand presence in a competitive market.

Where to Buy

Nykaa
₹299.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹325.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹350.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹320.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
299.00 2-4 days 4.2/5 Buy Now
Amazon India
325.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
350.00 N/A 4.3/5 -
Health & Glow
320.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.147.00 Rs.299.00

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Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g

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Rs.147.00 Rs.299.00