Dettol Icy Cool Body Wash and Shower Gel Bottle for Men Goodness of Salicylic Acid Menthol Freshness 250ml Pack of 3
Smart Rank ⓘ
74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Deep cleansing and exfoliating formula for men's skin
- Provides a refreshing cooling sensation with menthol
- Effectively removes dirt, oil, and impurities
- Leaves skin feeling clean, smooth, and revitalized
Market-Based Score (India)
66/100 (3.30/5)
Decent Dettol Men's Icy Cool Body Wash is well-positioned in the competitive Indian men's body wash market.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.3★ | 1,616 |
| Total / Avg | 4.30★ | 1,616 |
Consensus:
4.30★ from 1,616 total reviews
Rs.196.00 Rs.230.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Body Wash |
|---|---|
| Volume | 250ml |
| Key Ingredient | Salicylic Acid |
| Additional Ingredient | Menthol |
| Target Audience | Men |
| Pros | Refreshing and invigorating |
| Cons | Menthol sensation may be intense |
| Packaging | Convenient bottle |
Details
Dettol Icy Cool Body Wash and Shower Gel Bottle for Men Goodness of Salicylic Acid Menthol Freshness 250ml Pack of 3
About Product:Dettol Icy Cool Body Wash and Shower Gel is designed specifically for men to provide a refreshing and invigorating shower experience.
Key Features:
1. Contains the goodness of Salicylic Acid for deep cleansing and removal of dirt and impurities.
2. Infused with Menthol for a cool and refreshing feel on the skin.
3. Comes in a convenient 250ml bottle.
For whom:
This body wash and shower gel is ideal for men who want a deep cleanse and a refreshing shower experience.
Pros:
1. Leaves skin feeling refreshed and invigorated.
2. Helps to remove dirt and impurities effectively.
3. Convenient packaging makes it easy to use in the shower.
Cons:
1. Some users may find the menthol cooling sensation too intense.
2. The scent may not appeal to all users.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Salicylic acid and menthol are popular ingredients in men's body wash products in India. | Euromonitor |
| Brand Strength | 20 | 18 | Dettol is a trusted brand known for hygiene products in India. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for men's grooming products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the Indian market. | Retail360 |
| Competition | 10 | 0 | Intense competition in the men's body wash segment in India. | GfK |
| Use-case Advantage | 5 | 3 | Offers a refreshing and cooling experience suitable for Indian climate. | MarketWatch |
| Final Market Score | 100 | 66/100 (3.30/5) | Dettol Men's Icy Cool Body Wash is well-positioned in the competitive Indian men's body wash market. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Salicylic acid and menthol are popular ingredients in men's body wash products in India.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Dettol is a trusted brand known for hygiene products in India.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for men's grooming products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the Indian market.Sources: Retail360 -
Competition 0/10
Weight: 10Contribution: 0Rationale: Intense competition in the men's body wash segment in India.Sources: GfK -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Offers a refreshing and cooling experience suitable for Indian climate.Sources: MarketWatch
Summary
Dettol Men's Icy Cool Body Wash is well-positioned in the competitive Indian men's body wash market.
Quick Compare
Rs.387.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing menthol freshness
- Goodness of salicylic acid
- Convenient pack of 3 bottles
⚠️ What to Watch
- Strong menthol scent may be overpowering for some
- Not suitable for individuals with sensitive skin
- Some users found the price to be on the higher side
Rs.1,395.00
⭐ Reviews Summary
✅ What Users Love
- Effectively reduces blemishes and acne breakouts.
- Natural and vegan ingredients appeal to eco-conscious consumers.
- Lightweight formula absorbs quickly without leaving a greasy residue.
⚠️ What to Watch
- May cause dryness or irritation for sensitive skin types.
- Strong scent may be off-putting for some users.
- Results can take time, requiring consistent use for effectiveness.
Rs.4,700.00
⭐ Reviews Summary
✅ What Users Love
- Effectively exfoliates and removes dead skin cells.
- Leaves skin feeling soft and rejuvenated.
- Pleasant scent that enhances the bathing experience.
⚠️ What to Watch
- Can be too abrasive for sensitive skin.
- Packaging may be difficult to use or messy.
- Price point is higher compared to similar products.
Rs.1,299.00
⭐ Reviews Summary
✅ What Users Love
- Dual-sided brush offers soft and stiff bristles for versatile exfoliation
- Long handle makes it easy to reach all areas of the back
- Durable wooden construction ensures longevity
⚠️ What to Watch
- Some users found the bristles to be too stiff for sensitive skin
- Handle may be too long for individuals with limited mobility
- Wooden material requires extra care to prevent mold or mildew buildup
Where to Buy
Price Comparison
| STORE NAME | DESCRIPTION | PRICE | |
|---|---|---|---|
|
More Detail
|
moha: Multi Soap Pack For Soft Hydrate & Nourished Skin & Face | 100gm X 3 = 300g Estimated Delivery: 2-3 days
In Stock
|
Rs.196.00 Rs.230.00 COD
|
GO TO STORE GO TO STORE |
|
moha: Multi Soap Pack For Soft Hydrate & Nourished Skin & Face | 100gm X 3 = 300g Estimated Delivery: 2-3 days
In Stock
COD
|
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