Aptamil Gold 1st Stage 400g - Prebiotics & DHA

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Aptamil Gold 1st Stage 400g - Prebiotics & DHA
Smart Rank ⓘ 34/100
Based on Market Score (56/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Supports gut health and immunity with 5-HMOs for your baby's well-being
  • Aids brain and vision development with DHA, ensuring your baby thrives
  • Ideal for parents seeking high-quality formula for baby's growth up to 6 months
  • Convenient 400g tin makes storage and preparation hassle-free for you

Market-Based Score (India)

56/100 (2.80/5)
Decent
Aptamil Gold Infant Formula Milk Powder Stage 1 holds a strong position in the Indian infant formula market.

⭐ Reviews Summary

✅ What Users Love

  • High-quality ingredients including 5-HMOs Prebiotics and DHA
  • Suitable for babies up to 6 months old
  • Convenient 400g tin packaging

⚠️ What to Watch

  • Relatively expensive compared to other infant formula options
  • Some babies may not tolerate the formula well
  • Availability can be limited in some regions
Rs.995.00 Rs.995.00
Best price from Amazon.in Amazon.in
Key Features
Category Infant Formula
Weight 400g
Key Ingredients 5-HMOs, DHA
Age Range Up to 6 Months
Storage Convenient tin packaging
Nutritional Support Gut health, immunity, brain and vision development
Details


Key Features: - Contains a unique blend of 5 human milk oligosaccharides (HMOs) to support gut health and immunity - Enriched with DHA to support brain and vision development - Suitable for babies up to 6 months old - Comes in a convenient 400g tin for easy storage and preparation

For whom: - This product is ideal for parents looking for a high-quality infant formula that provides essential nutrients for their baby's growth and development

Pros: - Contains HMOs for gut health and immunity - Enriched with DHA for brain and vision development - Convenient packaging for easy storage and preparation

Cons: - Some babies may have specific dietary requirements that this formula does not meet - May be slightly more expensive than other infant formulas on the market

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 10 Offers essential nutrients like 5-HMOs Prebiotics and DHA suitable for infants up to 6 months. GfK
Brand Strength 20 15 Aptamil is a well-known and trusted brand in the infant formula category in India. Euromonitor
Category Momentum 20 10 Growing demand for infant nutrition products in Indian market. Mintel
Price Positioning 20 8 Competitively priced compared to similar infant formula products in the market. Nielsen
Competition 10 8 Facing competition from both international and local infant formula brands. Statista
Use-case Advantage 5 5 Addresses specific nutritional needs of infants in their early months. Kantar
Final Market Score 100 56/100 (2.80/5) Aptamil Gold Infant Formula Milk Powder Stage 1 holds a strong position in the Indian infant formula market.
Market-Based Score
56/100 (2.80/5)
  • Spec/Feature Fit 10/25
    Weight: 25
    Contribution: 10
    Rationale: Offers essential nutrients like 5-HMOs Prebiotics and DHA suitable for infants up to 6 months.
    Sources: GfK
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Aptamil is a well-known and trusted brand in the infant formula category in India.
    Sources: Euromonitor
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for infant nutrition products in Indian market.
    Sources: Mintel
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar infant formula products in the market.
    Sources: Nielsen
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both international and local infant formula brands.
    Sources: Statista
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific nutritional needs of infants in their early months.
    Sources: Kantar
Summary
Aptamil Gold Infant Formula Milk Powder Stage 1 holds a strong position in the Indian infant formula market.

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Where to Buy

FirstCry
₹695.00
2-3 days · ⭐ 4.2/5
Buy
Amazon India
₹750.00
2-4 days · ⭐ 4.3/5
Buy
Mothercare
₹800.00
N/A · ⭐ 4.0/5
-
Reliance Fresh
₹780.00
N/A · ⭐ 3.8/5
-
StorePrice (₹)DeliveryRatingLink
FirstCry
695.00 2-3 days 4.2/5 Buy Now
Amazon India
750.00 2-4 days 4.3/5 Buy Now
Mothercare
800.00 N/A 4.0/5 -
Reliance Fresh
780.00 N/A 3.8/5 -

Price Comparison

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Rs.995.00 Rs.995.00

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Aptamil Gold Infant Formula Milk Powder for Babies Stage 1 Upto 6 months with 5HMOs Prebiotics and DHA 400gms Tin

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Rs.995.00 Rs.995.00