Avimee Herbal Pure Moroccan Argan Oil Repairs Split Ends Reduces Breakage and adds Shine Enriched With Vitamin E Mineral Oil Free 50 mL

Avimee Herbal Pure Moroccan Argan Oil Repairs Split Ends Reduces Breakage and adds Shine Enriched With Vitamin E Mineral Oil Free 50 mL

Avimee Herbal Pure Moroccan Argan Oil with Vitamin E is a natural hair treatment that helps repair split ends, reduce breakage, and add shine to your hair. Made with pure Moroccan Argan oil and enriched with Vitamin E, this oil is free from mineral oil and other harmful chemicals.

Key Features:
- Repairs split ends
- Reduces breakage
- Adds shine
- Enriched with Vitamin E
- Mineral oil free

For whom:
Avimee Herbal Pure Moroccan Argan Oil is suitable for all hair types, especially for those with damaged, dry, or frizzy hair. It can be used by both men and women looking to improve the health and appearance of their hair.

Pros:
- Helps improve hair elasticity
- Hydrates and nourishes the hair
- Lightweight and non-greasy formula
- Easy to apply and distribute through hair

Cons:
- May be a bit pricey compared to other hair oils
- Strong scent that may be overpowering for some
- Results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Argan oil and Vitamin E combination aligns with current consumer preferences for hair nourishment.	Euromonitor
Brand Strength	20	18	Established brand with positive reputation in the hair care segment.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair oils in the market.	AC Nielsen
Competition	10	8	Facing moderate competition from other established natural hair oil brands.	Kantar
Use-case Advantage	5	5	Addresses common hair issues like split ends and breakage effectively.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong contender in the Indian market hair oils segment with its natural ingredients and effective hair repair properties.

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