Arata Super Shampoo 300ml with Argan Oil Biotin Soy Protein Prevents Hair Loss Boosts Hair Thickness Reduces Breakage Fights Microbial Infections Adds Shine Shampoo For Women Men
Smart Rank ⓘ
72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Prevents hair loss, boosts thickness, and reduces breakage for healthier hair
- Fights microbial infections and adds shine for improved hair health
- Enriched with argan oil, biotin, and soy protein for nourished hair from root to tip
- Suitable for both women and men seeking to improve hair health and appearance
Market-Based Score (India)
66/100 (3.30/5)
Decent Arata Super Shampoo is well-positioned in the growing Indian natural haircare segment.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4★ | 2,644 |
| Total / Avg | 4.00★ | 2,644 |
Consensus:
4.00★ from 2,644 total reviews
Rs.174.60 Rs.299.00
Best price from
Amazon.in
Amazon.in
Details
Arata Super Shampoo 300ml with Argan Oil Biotin Soy Protein Prevents Hair Loss Boosts Hair Thickness Reduces Breakage Fights Microbial Infections Adds Shine Shampoo For Women Men
Arata Super Shampoo is a premium hair product formulated with natural ingredients like Argan Oil, Biotin, and Soy Protein to promote healthier hair and scalp.
Key Features: - Prevents hair loss - Boosts hair thickness - Reduces breakage - Fights microbial infections - Adds shine
For whom: This shampoo is suitable for both women and men looking to improve the health and appearance of their hair.
Pros: - Contains natural ingredients - Effective in preventing hair loss - Helps hair look fuller and healthier - Fights scalp infections - Adds a glossy shine to hair
Cons: - May be on the pricier side compared to other shampoos - Some users may not prefer the scent of the product
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Offers a comprehensive solution for hair health with key ingredients. | Euromonitor |
| Brand Strength | 20 | 10 | Arata is a recognized brand in the natural haircare segment. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for natural ingredient shampoos in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar premium natural shampoos. | Kantar |
| Competition | 10 | 6 | Facing competition from established natural haircare brands in the market. | Nielsen |
| Use-case Advantage | 5 | 5 | Addresses multiple hair concerns in one product, appealing to busy consumers. | GfK |
| Final Market Score | 100 | 66/100 (3.30/5) | Arata Super Shampoo is well-positioned in the growing Indian natural haircare segment. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers a comprehensive solution for hair health with key ingredients.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Arata is a recognized brand in the natural haircare segment.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural ingredient shampoos in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium natural shampoos.Sources: Kantar -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from established natural haircare brands in the market.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses multiple hair concerns in one product, appealing to busy consumers.Sources: GfK
Summary
Arata Super Shampoo is well-positioned in the growing Indian natural haircare segment.
Quick Compare
Rs.899.00
⭐ Reviews Summary
✅ What Users Love
- Effective in preventing hair loss
- Boosts hair thickness
- Adds shine to hair
⚠️ What to Watch
- Strong fragrance may be overpowering
- Some users experienced dryness after prolonged use
- Price point may be high for some buyers
Rs.12,699.00
⭐ Reviews Summary
✅ What Users Love
- Provides a smooth base for makeup application
- Helps to control oil and shine throughout the day
- Lightweight formula that feels comfortable on the skin
⚠️ What to Watch
- May cause breakouts for sensitive skin types
- Can be too matte for those with dry skin
- Some users find it doesn't prolong makeup wear as expected
Rs.1,300.00
⭐ Reviews Summary
✅ What Users Love
- Creates a smooth complexion
- Long-lasting makeup wear
- Vegan & cruelty-free
⚠️ What to Watch
- May not work well for oily skin types
- Some users found the texture too thick
- Packaging could be improved for easier application
Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Variety of scents in the set
- Attractive gift packaging
⚠️ What to Watch
- Some scents may be too strong for some individuals
- Packaging may not be suitable for travel
- Price may be on the higher side
Where to Buy
Price Comparison
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