Amrith Noni Reach Root Premium Hair Oil 100ml 1

Amrith Noni Reach Root Premium Hair Oil 100ml 1

Amrith Noni Reach Root Premium Hair Oil is a natural and potent hair oil formulated to promote hair growth and strengthen hair roots. Enriched with the goodness of Noni fruit extract, this oil nourishes the scalp and hair follicles to improve hair health.

Key Features: - Made with natural ingredients - Promotes hair growth - Strengthens hair roots - Nourishes the scalp - Improves hair health

For whom: This hair oil is suitable for individuals looking to improve the health and growth of their hair. It is especially beneficial for those with weak hair roots or experiencing hair fall.

Pros: - Natural ingredients - Effective in promoting hair growth - Strengthens hair roots - Nourishes the scalp - Improves hair health

Cons: - May have a strong smell for some individuals - Results may vary for different hair types and conditions

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients for hair nourishment.	Beauty Insider
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for premium hair oils in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair oils.	Retail Today
Competition	10	8	Facing strong competition from established and emerging brands.	Business Standard
Use-case Advantage	5	5	Addresses specific hair concerns effectively.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this hair oil well in the premium segment.

Factor	Rating (out of 5)	Notes
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