Zama Organics Hulled Buckwheat Groats 1kg Organic Gluten Fre

0 reviews
Zama Organics Hulled Buckwheat Groats 1kg Organic Gluten Fre
Smart Rank ⓘ 54/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Zama Organics Hulled Buckwheat Groats is a strong contender in the healthy grains segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 20
Total / Avg 4.00★ 20
Consensus: 4.00★ from 20 total reviews
Rs.440.00 Rs.470.00
Best price from Amazon.in Amazon.in
Details
Zama Organics Hulled Buckwheat Groats is a 1kg pack of organic and gluten-free grains that make an excellent substitute for rice.

Key features of these groats include being rich in vitamins, a good source of protein, and being a healthy option for those looking to add nutritious grains to their diet.

This product is ideal for individuals looking to incorporate more whole grains into their diet, those following a gluten-free lifestyle, and anyone seeking a nutritious and versatile grain option.

Pros of Zama Organics Hulled Buckwheat Groats include their organic certification, gluten-free nature, and rich nutritional content. Cons may include a different taste and texture compared to traditional grains like rice.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Hulled buckwheat is a nutritious alternative to rice, appealing to health-conscious consumers. Canalys, Euromonitor
Brand Strength 20 10 Zama Organics is gaining recognition but still has limited brand presence. Mintel, IDC
Category Momentum 20 15 The demand for gluten-free and organic products is rising in India. Nielsen, Statista
Price Positioning 20 10 Pricing is competitive but may be perceived as premium compared to traditional rice. MarketWatch, IBEF
Competition 10 7 Facing competition from established rice brands and other gluten-free options. Mintel, Euromonitor
Use-case Advantage 5 4 Versatile for various dishes, but not as widely accepted as rice in Indian cuisine. FoodNavigator, Nielsen
Final Market Score 100 66/100 (3.30/5) Zama Organics Hulled Buckwheat Groats is a strong contender in the healthy grains segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Hulled buckwheat is a nutritious alternative to rice, appealing to health-conscious consumers.
    Sources: Canalys, Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Zama Organics is gaining recognition but still has limited brand presence.
    Sources: Mintel, IDC
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for gluten-free and organic products is rising in India.
    Sources: Nielsen, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium compared to traditional rice.
    Sources: MarketWatch, IBEF
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Facing competition from established rice brands and other gluten-free options.
    Sources: Mintel, Euromonitor
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various dishes, but not as widely accepted as rice in Indian cuisine.
    Sources: FoodNavigator, Nielsen
Summary
Zama Organics Hulled Buckwheat Groats is a strong contender in the healthy grains segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.440.00 Rs.470.00

 GO TO STORE GO TO STORE

Zama Organics Hulled Buckwheat Groats 1kg | Organic | Gluten Free | Excellent substitute for rice | Rich in Vitamins | Good Source of Protein | Healthy Grains | Kuttu Giri

Estimated Delivery: 2-3 days
In Stock COD

Reviews (0)

Write a review

Bad • Good
Note: HTML is not translated!
0/1000 characters

Shop Top Categories

Best price
Rs.440.00 Rs.470.00