Yogabar Variety Pack 12 grams Strong Protein Bars 12 Bars 6 Choco Peanut Butter 6 Coffee Crush No Added Sugar and No Preservatives

- This Yogabar Variety Pack contains 12 grams protein bars, with 6 bars of Choco Peanut Butter flavor and 6 bars of Coffee Crush flavor. They are free from added sugar and preservatives, making them a healthy snack option for those looking to boost their protein intake.

- Key Features of these protein bars include their high protein content, delicious flavors, and natural ingredients. They are perfect for on-the-go snacking, post-workout refueling, or as a guilt-free treat when cravings strike.

- This variety pack is suitable for individuals looking to incorporate more protein into their diet, athletes or fitness enthusiasts needing a convenient source of protein, or anyone seeking a nutritious and delicious snack option.

- Pros of the Yogabar Variety Pack include its high protein content, natural ingredients, and great taste. The variety of flavors also makes it easy to switch things up and prevent flavor fatigue. However, some potential cons could include a higher cost compared to other snack options and limited availability in certain regions.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Strong protein content and no added sugar align with current health trends in India.	Euromonitor
Brand Strength	20	18	Yogabar is a well-known brand for quality nutrition products in India.	Brandwatch
Category Momentum	20	15	Growing demand for healthy snack options in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar protein bar products in the market.	Retail360
Competition	10	10	Facing competition from other established protein bar brands in the market.	Nielsen
Use-case Advantage	5	3	Convenient snack option for fitness enthusiasts and health-conscious individuals.	GFK
Final Market Score	100	81/100 (4.05/5)	Yogabar Variety Pack offers a strong protein snack with no added sugar, positioned well in the growing health-conscious Indian market.

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