Yardley London Shower Gel Floral Essence With Natural Floral Oils Of Iris Violet No Parabens No Silicones 250ml

0 reviews
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a refreshing shower with Yardley London's Shower Gel, infused with natural floral oils of iris and violet for a luxurious cleanse.
  • Gentle and nourishing, this shower gel is free from parabens and silicones, making it suitable for all skin types without harsh chemicals.
  • Enjoy a soft and hydrated feel after each wash, perfect for those who love floral scents and a pampering shower experience.
  • Please note, the floral scent may be strong for some users, so consider your sensitivity to fragrances before purchasing.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yardley London Shower Gel Floral Essence is well-positioned in the Indian body wash gels market with its natural floral oils and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 262
Total / Avg 4.10★ 262
Consensus: 4.10★ from 262 total reviews
Rs.338.00 Rs.616.00
Best price from Amazon.in Amazon.in
Key Features
Category Shower Gel
Volume 250ml
Key Ingredients Natural Floral Oils of Iris & Violet
Parabens No
Silicones No
Skin Type All skin types
Fragrance Floral
Pros Enriched with natural floral oils, free of harmful chemicals, luxurious fragrance
Cons Scent may be too strong for some, not suitable for sensitivities to floral scents
Details

Yardley London Shower Gel Floral Essence With Natural Floral Oils Of Iris Violet No Parabens No Silicones 250ml



Yardley London Shower Gel is a luxurious body wash that is infused with the natural floral oils of iris and violet, giving you a refreshing and uplifting shower experience.

The key features of this shower gel include its rich formula with no parabens or silicones, making it gentle and nourishing for all skin types.

This shower gel is perfect for those who enjoy floral scents and want a shower gel that will leave their skin feeling soft and hydrated.

Pros: Enriched with natural floral oils, free of harmful chemicals, luxurious fragrance
Cons: Scent may be too strong for some individuals, not suitable for those with sensitivities to floral scents

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The use of natural floral oils like iris and violet without parabens or silicones aligns with current consumer preferences in India. Nielsen
Brand Strength 20 15 Yardley London is a well-known brand with a loyal customer base in India. Euromonitor
Category Momentum 20 10 Body wash gels are in high demand in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the Indian market. Retail360
Competition 10 6 Faces moderate competition from both local and international brands offering similar floral essence shower gels in India. GfK
Use-case Advantage 5 5 Offers a luxurious and fragrant shower experience, appealing to consumers looking for a premium product. Kantar
Final Market Score 100 66/100 (3.30/5) Yardley London Shower Gel Floral Essence is well-positioned in the Indian body wash gels market with its natural floral oils and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The use of natural floral oils like iris and violet without parabens or silicones aligns with current consumer preferences in India.
    Sources: Nielsen
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Yardley London is a well-known brand with a loyal customer base in India.
    Sources: Euromonitor
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Body wash gels are in high demand in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the Indian market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Faces moderate competition from both local and international brands offering similar floral essence shower gels in India.
    Sources: GfK
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers a luxurious and fragrant shower experience, appealing to consumers looking for a premium product.
    Sources: Kantar
Summary
Yardley London Shower Gel Floral Essence is well-positioned in the Indian body wash gels market with its natural floral oils and competitive pricing.

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Price Comparison

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Rs.338.00 Rs.616.00

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Rs.338.00 Rs.616.00