Yardley London London Mist Refreshing Deo for Women 150ml

Yardley London London Mist Refreshing Deo for Women 150ml

About Product: Yardley London London Mist Refreshing Deo for Women is a long-lasting deodorant that keeps you feeling fresh and confident all day long. With a light and refreshing fragrance, this deodorant is perfect for everyday use. Key Features: - Long-lasting fragrance - Refreshing mist formula - Suitable for all-day wear - Easy to use spray bottle For whom: This deodorant is perfect for women who enjoy a light and refreshing scent that lasts all day. It is ideal for those with an active lifestyle who need a reliable deodorant that will keep them feeling fresh. Pros: - Long-lasting fragrance - Easy to use spray bottle - Refreshing mist formula Cons: - Some may find the scent too light

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with Indian consumer preferences.	Retail360
Brand Strength	20	10	Yardley London is a well-known brand in India.	Brand Equity
Category Momentum	20	15	Strong growth in deodorant market in India.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products.	Pricebaba
Competition	10	6	Facing strong competition from other popular brands.	Business Standard
Use-case Advantage	5	5	Addresses specific needs of Indian women.	Vogue
Final Market Score	100	66/100 (3.30/5)	Yardley London Mist Deo holds strong in competitive Indian deodorant market.

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