Wet n Wild Color Icon Eyeshadow 10 Pan Palette Rose In The Air Matte Shimmer Satin Finish

0 reviews

Smart Rank ⓘ 76/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Create stunning eye looks with 10 versatile shades in matte, shimmer, and satin finishes, perfect for any occasion.
Enjoy a highly pigmented and blendable formula that allows for effortless application and customization of your makeup.
This cruelty-free palette is not only affordable but also compact and travel-friendly, making it a great addition to your makeup collection.
Included mirror and dual-ended brush enhance your application experience, though some users may prefer a different brush for best results.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Wet n Wild Color Icon Eyeshadow Palette offers a balanced mix of shades at a competitive price point in the Indian market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.5★	2,084
Total / Avg	4.50★	2,084

Consensus: 4.50★ from 2,084 total reviews

Rs.2,950.00 Rs.2,950.00

Best price from

Amazon.in

Details

Wet n Wild Color Icon Eyeshadow 10 Pan Palette Rose In The Air Matte Shimmer Satin Finish

The Wet n Wild Color Icon Eyeshadow Palette in Rose In The Air features 10 gorgeous shades in a mix of matte, shimmer, and satin finishes. From soft pinks and warm browns to deep plums and rich mauves, this palette has everything you need to create a wide range of stunning eye looks.

Key Features:
- 10 versatile shades
- Mix of matte, shimmer, and satin finishes
- Highly pigmented and blendable formula
- Cruelty-free and affordable
- Comes with a mirror and dual-ended brush

For makeup enthusiasts looking for an affordable yet high-quality eyeshadow palette that offers a variety of shades and finishes, the Wet n Wild Color Icon Eyeshadow Palette in Rose In The Air is a must-have.

Pros:
- Wide range of shades for versatile looks
- Blendable and pigmented formula
- Compact and travel-friendly packaging
- Cruelty-free brand

Cons:
- Some shades may have fallout
- Brush included may not be the best for application

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Palette offers a mix of matte, shimmer, and satin finishes.	Vogue
Brand Strength	20	18	Wet n Wild is a well-known brand in India.	Brandwatch
Category Momentum	20	15	Eyeshadow palettes are trending in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar palettes in India.	Elle
Competition	10	1	Facing strong competition from established brands.	Femina
Use-case Advantage	5	2	Versatile shades suitable for day and night looks.	Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	Wet n Wild Color Icon Eyeshadow Palette offers a balanced mix of shades at a competitive price point in the Indian market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Palette offers a mix of matte, shimmer, and satin finishes.

Sources: Vogue
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Wet n Wild is a well-known brand in India.

Sources: Brandwatch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Eyeshadow palettes are trending in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar palettes in India.

Sources: Elle
Competition 1/10

Weight: 10

Contribution: 1

Rationale: Facing strong competition from established brands.

Sources: Femina
Use-case Advantage 2/5

Weight: 5

Contribution: 2

Rationale: Versatile shades suitable for day and night looks.

Sources: Cosmopolitan

Summary

Wet n Wild Color Icon Eyeshadow Palette offers a balanced mix of shades at a competitive price point in the Indian market.

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