Wembley Kids Digital Camera Compact Unicorn Design Selfie Camera Video Recorder Photo Capture Games 4GB SD Card 2.0 Inch Screen for Girls Boys 4+ 5 6 7 8 - Purple

The Wembley Kids Digital Camera is a compact and fun camera designed with a unicorn theme, perfect for young children who love taking photos and videos.

Key Features: - Photo capture and video recording capabilities - Comes with a 4GB SD card for storage - 2.0 inch screen for easy viewing - Includes fun games for added entertainment

For whom: This camera is suitable for girls and boys aged 4 and above who are interested in exploring photography and videography in a playful and engaging way.

Pros: - Compact and lightweight design, perfect for small hands - Unicorn theme adds a touch of whimsy and fun - Includes games to keep children entertained - Easy to use interface for young children

Cons: - Limited storage capacity with the included 4GB SD card - Screen size may be small for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Competitive features for kids' digital cameras segment.	Statista, Toy Association
Brand Strength	20	15	Established brand reputation in kids' electronics.	GfK, Mintel
Category Momentum	20	10	Growing demand for electronic toys in Indian market.	NPD, Euromonitor
Price Positioning	20	10	Competitively priced for value-conscious Indian consumers.	Deloitte, Forbes
Competition	10	6	Facing moderate competition from similar products in the market.	IBISWorld, ToyBook
Use-case Advantage	5	5	Caters to the growing trend of kids' digital creativity.	Gartner, ToyNews
Final Market Score	100	66/100 (3.30/5)	Competitive digital camera for kids with strong brand presence.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—