WALKENT Premium 15.6" Laptop Bag, Vegan Leather, Waterproof, External USB, Flap & Drawstring Closure, Backpack for College, Office, Men, Women - Spruce 24L

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WALKENT Premium 15.6
Smart Rank ⓘ 49/100
Based on Market Score (81/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

81/100 (4.05/5)
Good value
Strong contender in the Indian laptop backpack market segment.
Rs.5,490.00

Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec & Performance Fit 25 20 High-quality vegan leather, waterproof, and USB port meet market expectations. CMR, Counterpoint
Brand Strength & Distribution 20 18 Strong brand presence and wide distribution network. IMRB, Nielsen
Category Momentum 20 15 Growing demand for laptop backpacks in India. GfK, Euromonitor
Price Positioning 20 15 Competitively priced compared to similar offerings in the market. IDC, Canalys
Competitive Intensity / Alternatives 10 10 Facing moderate competition with a few key alternatives. TechSci, notebookcheck
Use-case/OS Advantage 5 3 Versatile for college and office use, suitable for both men and women. Gartner, Forrester
Final Market Score 100 81/100 (4.05/5) Strong contender in the Indian laptop backpack market segment.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0—
Retail Presence0.0—
Price Appeal0.0—
Community Hype0.0—
Festive Sales0.0—
Performance in Climate0.0—

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