Voll Pro High Protein 21g Protein Bar Whey Plant Protein Blend with Herbs Ashwagandha Flaxseeds Moringa No Added Sugar Pack of 6 x 70g 6 4g Fiber Probiotics BCAA

The Voll Pro High Protein Bar is a nutritious snack made with a blend of whey and plant proteins, including herbs like Ashwagandha, flaxseeds, and moringa. Each bar contains 21g of protein and is free of added sugars, making it a healthy option for those looking to increase their protein intake.

Key Features: - 21g of protein per bar - Whey and plant protein blend - Contains herbs like Ashwagandha, flaxseeds, and moringa - No added sugars - 6 bars in a pack, each weighing 70g - High in fiber, probiotics, and BCAAs

For whom: The Voll Pro High Protein Bar is suitable for anyone looking to increase their protein intake, whether they are athletes, fitness enthusiasts, or simply looking for a healthy snack option on the go.

Pros: - High protein content - Includes beneficial herbs and plant-based ingredients - No added sugars - Convenient pack of 6 bars - Rich in fiber, probiotics, and BCAAs Cons: - May not be suitable for those with allergies to any of the listed ingredients - Some users may find the taste or texture of the bar different from traditional protein bars

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product aligns well with current consumer trends towards natural ingredients and functional foods.	Gartner, Forrester
Brand Strength	20	10	Established brand reputation in the diet and nutrition segment.	Nielsen, Kantar
Category Momentum	20	15	Growing demand for high-protein, plant-based nutrition products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar high-protein bars in the market.	IRI, Retail360
Competition	10	6	Facing moderate competition from other established protein bar brands offering similar benefits.	IDC, Canalys
Use-case Advantage	5	5	Addresses the need for convenient, on-the-go protein intake for fitness enthusiasts and health-conscious consumers.	Euromonitor
Final Market Score	100	66/100 (3.30/5)	Well-positioned high-protein bar with natural ingredients catering to the growing health and fitness market in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—