Vivel Bathing Bar Lotus Oil 500g Pack

Vivel Bathing Bar Lotus Oil 500g Pack

Vivel Bathing Bar Lotus Oil is a luxurious soap that not only cleanses the skin but also nourishes and moisturizes it, leaving it soft and smooth. Made with the goodness of lotus oil, this soap has a refreshing floral fragrance that lingers on the skin long after the bath.

Key Features: - Enriched with lotus oil - Nourishes and moisturizes the skin - Leaves skin soft and smooth - Refreshing floral fragrance

For whom: This bathing bar is suitable for all skin types, especially those looking for a soap that not only cleanses but also moisturizes and nourishes the skin.

Pros: - Luxurious and indulgent bathing experience - Nourishes and moisturizes the skin - Long-lasting fragrance Cons: - Some may find the fragrance too strong

Overall, Vivel Bathing Bar Lotus Oil is a great choice for those looking for a soap that not only cleanses the skin but also provides nourishment and hydration, leaving the skin soft and smooth.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Lotus oil ingredient aligns with the trend towards natural and skin-friendly products.	Hindu Business Line, Financial Express
Brand Strength	20	18	Vivel is a well-established brand with a loyal customer base in India.	Economic Times, Livemint
Category Momentum	20	15	Growing demand for natural ingredient solid soaps in Indian market.	Mint, Business Standard
Price Positioning	20	15	Competitively priced for the value offered compared to other similar products in the market.	Business Today, CNBC TV18
Competition	10	10	Facing moderate competition from other established brands in the solid soap bars category in India.	Business Standard, Mint
Use-case Advantage	5	3	Large 500g pack size offers long-lasting usage and value for money to consumers.	The Indian Express
Final Market Score	100	81/100 (4.05/5)	Vivel Bathing Bar Lotus Oil 500g Pack holds a strong position in the Indian solid soap bars market segment.

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