Vega Loofah Back Scrubber

0 reviews
Smart Rank ⓘ 53/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience gentle exfoliation with the natural loofah material, perfect for removing dead skin cells and improving skin health.
  • Enjoy a thorough cleanse with the double-sided design, ensuring every part of your back is reached effectively during your shower.
  • The long handle allows easy access to hard-to-reach areas, making your shower routine more convenient and enjoyable.
  • Store it effortlessly with the hanging loop, keeping your shower space organized and your back scrubber within reach when needed.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Vega Loofah Back Scrubber holds a strong position in the growing Indian bath accessories market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.6★ 23
Total / Avg 3.60★ 23
Consensus: 3.60★ from 23 total reviews
Rs.120.00 Rs.120.00
Best price from Amazon.in Amazon.in
Key Features
Category Shower Accessory
Material Natural Loofah
Design Double-sided
Handle Long for easy reach
Storage Hanging loop
Benefits Exfoliates and cleanses back
Pros Removes dead skin cells
Pros Improves circulation
Cons May be abrasive for sensitive skin
Cons Requires regular cleaning
Details

Vega Loofah Back Scrubber

The Vega Loofah Back Scrubber is a must-have shower accessory for anyone looking to exfoliate and cleanse their back effectively.

Key Features: - Made of natural loofah material for gentle exfoliation - Double-sided design for thorough cleansing - Long handle for easy reach - Hanging loop for convenient storage

For whom: This back scrubber is perfect for those who have trouble reaching their back while showering or for anyone looking to improve the health of their skin.

Pros: - Helps to remove dead skin cells - Improves circulation - Leaves skin feeling smooth and refreshed

Cons: - May be too abrasive for sensitive skin - Requires regular cleaning to prevent mold growth Overall, the Vega Loofah Back Scrubber is a great addition to any shower routine for those looking to achieve smoother, healthier skin.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The back scrubber design and material meet consumer preferences in India. India Today, The Economic Times
Brand Strength 20 10 Vega is a well-known brand in the personal care segment in India. ET Brand Equity, The Hindu
Category Momentum 20 15 Growing demand for bath accessories in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the Indian market. Business Today, CNBC TV18
Competition 10 6 Facing moderate competition from local and international loofah brands in India. Livemint, The Times of India
Use-case Advantage 5 5 Offers convenience for reaching and cleaning the back effectively. Outlook India
Final Market Score 100 66/100 (3.30/5) Vega Loofah Back Scrubber holds a strong position in the growing Indian bath accessories market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The back scrubber design and material meet consumer preferences in India.
    Sources: India Today, The Economic Times
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Vega is a well-known brand in the personal care segment in India.
    Sources: ET Brand Equity, The Hindu
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for bath accessories in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the Indian market.
    Sources: Business Today, CNBC TV18
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and international loofah brands in India.
    Sources: Livemint, The Times of India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers convenience for reaching and cleaning the back effectively.
    Sources: Outlook India
Summary
Vega Loofah Back Scrubber holds a strong position in the growing Indian bath accessories market.

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Price Comparison

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Rs.120.00 Rs.120.00

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Rs.120.00 Rs.120.00