Vedantika Herbals Ayurvedic Skin Polishing Scrub 50g

Vedantika Herbals Ayurvedic Skin Polishing Scrub 50g

Vedantika Herbals Ayurvedic Skin Polishing Scrub is a natural exfoliating scrub that helps in removing dead skin cells, unclogging pores, and revealing a smoother and brighter complexion.

Key Features: - Made with natural ingredients like oats, almonds, turmeric, and milk powder - Gently exfoliates the skin without causing any irritation - Helps in improving skin texture and reducing dullness - Suitable for all skin types

For whom: This scrub is suitable for those looking for a gentle and natural exfoliating scrub to improve the texture and appearance of their skin. It is suitable for all skin types, including sensitive skin.

Pros: - Natural ingredients - Gentle exfoliation - Improves skin texture - Suitable for all skin types

Cons: - May not be suitable for those with allergies to any of the ingredients - May not provide deep exfoliation for those looking for a more intense scrub

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The Ayurvedic ingredients align well with Indian consumer preferences.	Euromonitor
Brand Strength	20	18	Vedantika Herbals is a well-known Ayurvedic brand in India.	Brandwatch
Category Momentum	20	15	Body scrubs are gaining popularity in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar Ayurvedic scrubs in the market.	Retail360
Competition	10	8	Facing competition from both international and local Ayurvedic skincare brands.	IndiaRetailNews
Use-case Advantage	5	5	Offers gentle exfoliation suitable for sensitive skin types.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand and ingredient alignment give Vedantika Herbals an edge in the body scrub market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—