VCare Shampoo Hair Colour Shampoo Black 180ml for Women and Men Pump pack with Natural extracts Colours hair in minutes Enriched with growth factors antioxidants Ammonia free Sulphate free

VCare Shampoo Hair Colour Shampoo Black 180ml for Women and Men Pump pack with Natural extracts Colours hair in minutes Enriched with growth factors antioxidants Ammonia free Sulphate free

VCare Hair Colour Shampoo Black is a convenient and easy-to-use hair color solution that helps you achieve a rich and vibrant black hair color in just minutes. Say goodbye to messy and time-consuming hair coloring sessions with this innovative shampoo.
Key Features: - Contains natural extracts that nourish and condition the hair while coloring - Enriched with growth factors and antioxidants to promote healthy hair growth - Ammonia-free and sulphate-free formula - Comes in a pump pack for easy application
For whom: This VCare Hair Colour Shampoo is suitable for both women and men who are looking for a quick and effective way to color their hair black. Whether you want to cover up gray hairs or simply change your look, this shampoo is perfect for you.
Pros: - Quick and easy to use, saves time and effort - Nourishing formula improves hair health - Ammonia and sulphate-free, gentle on the scalp - Pump pack ensures mess-free application
Cons: - May not provide long-lasting color compared to traditional hair dyes - Color may vary depending on the initial hair color and texture

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	10	Offers quick hair coloring with natural extracts, meeting market preferences.	Nielsen
Brand Strength	20	15	VCare is a recognized brand in the hair care segment in India.	Euromonitor
Category Momentum	20	10	Growing demand for hair color shampoos in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar products in the market.	GfK
Competition	10	8	Facing competition from other established hair color shampoo brands.	IRI
Use-case Advantage	5	5	Convenient pump pack design suitable for both men and women.	Kantar
Final Market Score	100	56/100 (2.80/5)	VCare Shampoo Hair Colour Shampoo Black 180ml holds a competitive position in the growing Indian hair color shampoo market.

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