Vaseline Intensive Care Body Lotion Cocoa Glow 400ml Bottle

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience 24-hour hydration with Vaseline Intensive Care Body Lotion, perfect for keeping your skin moisturized and healthy all day long.
  • Infused with cocoa butter and vitamin E, this lotion helps restore your skin's natural glow while providing long-lasting moisture.
  • Enjoy a non-greasy formula that absorbs quickly into the skin, leaving you feeling refreshed without any oily residue.
  • Ideal for those with dry skin, this lotion offers a pleasant cocoa butter scent, though it may not suit sensitive skin types.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and formulation, competitive pricing, facing tough competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 96
Total / Avg 4.30★ 96
Consensus: 4.30★ from 96 total reviews
Rs.469.00 Rs.598.00
Best price from Amazon.in Amazon.in
Details

Vaseline Intensive Care Body Lotion Cocoa Glow 400ml Bottle

This Vaseline Intensive Care Body Lotion is a hydrating and nourishing lotion that helps to moisturize the skin for up to 24 hours.

Key Features:
- Contains cocoa butter and vitamin E
- Helps to restore the skin's natural glow
- Non-greasy formula

For whom:
This body lotion is suitable for anyone looking to keep their skin moisturized and healthy, especially those with dry skin in need of extra hydration.

Pros:
- Long-lasting hydration
- Pleasant cocoa butter scent
- Absorbs quickly into the skin

Cons:
- May not be suitable for those with sensitive skin or allergies to cocoa butter
- Some users may find the scent too strong
- Packaging can be a bit bulky for travel

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Cocoa glow formulation aligns with current consumer preferences. Euromonitor
Brand Strength 20 18 Vaseline is a trusted brand with strong market presence. Brandwatch
Category Momentum 20 15 Growing demand for body lotions in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar offerings in the market. Retail360
Competition 10 8 Facing strong competition from other established brands in the segment. Kantar
Use-case Advantage 5 5 Offers long-lasting moisturization suitable for Indian climate. BeautyInsider
Final Market Score 100 76/100 (3.80/5) Strong brand and formulation, competitive pricing, facing tough competition.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Cocoa glow formulation aligns with current consumer preferences.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Vaseline is a trusted brand with strong market presence.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for body lotions in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar offerings in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from other established brands in the segment.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers long-lasting moisturization suitable for Indian climate.
    Sources: BeautyInsider
Summary
Strong brand and formulation, competitive pricing, facing tough competition.

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Price Comparison

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Amazon.in More Detail

Rs.469.00 Rs.598.00

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Modicare Essensual Hand And Body Lotion with Allantoin and Vitamin E 200ml (Pack of 2)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.469.00 Rs.598.00