Urban Platter Yerba Mate 100g Loose Leaf Energizing Herbal

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Urban Platter Yerba Mate 100g Loose Leaf Energizing Herbal
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a natural energy boost with Urban Platter Yerba Mate, perfect for students, professionals, and athletes seeking focus and vitality.
  • Rich in antioxidants and essential nutrients, this loose leaf herbal beverage supports metabolism and weight management for a healthier lifestyle.
  • Enjoy the versatility of Urban Platter Yerba Mate, which can be served hot or cold, making it a refreshing choice for any time of day.
  • Choose a healthier alternative to coffee or tea with Yerba Mate, a popular energizing beverage known for its numerous health benefits.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Urban Platter Yerba Mate is well-positioned in a growing market but faces competitive challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 133
Total / Avg 3.90★ 133
Consensus: 3.90★ from 133 total reviews
Rs.595.00 Rs.600.00
Best price from Amazon.in Amazon.in
Details
Urban Platter Yerba Mate is a loose leaf herbal beverage that provides a natural energy boost while supporting metabolism. Yerba Mate is known for its numerous health benefits and is a popular alternative to coffee or tea for those looking for a natural source of energy.

Key Features:
- Loose leaf Yerba Mate
- Energizing herbal beverage
- Supports metabolism
- Rich in antioxidants
- Contains vitamins and minerals

For whom:
Urban Platter Yerba Mate is suitable for anyone looking for a natural and healthy energy boost. Whether you're a student studying for exams, a busy professional needing a pick-me-up, or an athlete looking for a pre-workout drink, Yerba Mate can provide the energy and focus you need.

Pros:
- Natural source of energy
- Supports metabolism and weight management
- Rich in antioxidants and nutrients
- Can be enjoyed hot or cold

Cons:
- Some may find the taste of Yerba Mate to be strong or bitter
- May contain caffeine, which can affect those sensitive to stimulants

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Yerba Mate's energizing and metabolism-supporting features align well with current consumer trends. Market Research, Consumer Reports
Brand Strength 20 14 Urban Platter is recognized for quality and health-oriented products in the Indian market. Nielsen, Social Media
Category Momentum 20 15 The herbal beverage category is gaining popularity among health-conscious consumers in India. Nielsen, Mintel
Price Positioning 20 10 The price is competitive but may be perceived as premium compared to local alternatives. Retail Analysis, Price Comparison
Competition 10 3 Growing competition from local herbal teas and energy drinks poses a challenge. Market Analysis, Competitor Reports
Use-case Advantage 5 4 Ideal for fitness enthusiasts, but niche appeal limits broader market reach. Fitness Blogs, Health Magazines
Final Market Score 100 66/100 (3.30/5) Urban Platter Yerba Mate is well-positioned in a growing market but faces competitive challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Yerba Mate's energizing and metabolism-supporting features align well with current consumer trends.
    Sources: Market Research, Consumer Reports
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Urban Platter is recognized for quality and health-oriented products in the Indian market.
    Sources: Nielsen, Social Media
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The herbal beverage category is gaining popularity among health-conscious consumers in India.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: The price is competitive but may be perceived as premium compared to local alternatives.
    Sources: Retail Analysis, Price Comparison
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Growing competition from local herbal teas and energy drinks poses a challenge.
    Sources: Market Analysis, Competitor Reports
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for fitness enthusiasts, but niche appeal limits broader market reach.
    Sources: Fitness Blogs, Health Magazines
Summary
Urban Platter Yerba Mate is well-positioned in a growing market but faces competitive challenges.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.595.00 Rs.600.00

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Urban Platter Yerba Mate, 100g (Loose Leaf | Energizing Herbal Beverage | Supports Metabolism)

Estimated Delivery: 2-3 days
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Rs.595.00 Rs.600.00