United Colors Of Benetton Ming Polyester 25L Non 4 Compartment Laptop Backpack For Unisex - Navy

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned laptop backpack with strong brand presence and competitive pricing.
Rs.2,199.00

Details

This United Colors Of Benetton Ming Polyester Laptop Backpack is a stylish and functional accessory for anyone on the go. With a capacity of 25L, it offers plenty of space for your laptop, books, and other essentials.

Key Features:
- Made of durable polyester material
- Features four compartments for organized storage
- Suitable for both men and women
- Navy color adds a touch of sophistication
For whom:
This laptop backpack is perfect for students, professionals, and travelers who need a reliable and versatile bag to carry their belongings. The spacious compartments make it easy to keep items organized, while the sturdy construction ensures long-lasting durability.

Pros:
- Large capacity for all your essentials
- Stylish design that matches any outfit
- Comfortable to wear with padded straps
- Four separate compartments for easy organization
Cons:
- May be too bulky for those looking for a slim profile backpack
- The navy color may show dirt and stains more easily than darker colors
- Limited color options for those who prefer brighter hues

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec & Performance Fit 25 20 Features and performance meet or exceed market expectations for laptop backpacks. Tech Radar, PC World
Brand Strength & Distribution 20 18 Strong brand recognition and wide distribution network in India. Brand Equity, Retail Today
Category Momentum 20 15 Growing demand for laptop backpacks in Indian market. GfK, IDC
Price Positioning 20 15 Competitively priced compared to similar laptop backpacks in the market. Price Watch, Retail Gazette
Competitive Intensity / Alternatives 10 5 Facing moderate competition from alternative laptop backpack brands in India. Business Today, Tech Crunch
Use-case/OS Advantage 5 3 Designed for universal use and suitable for all operating systems. Tech Insider
Final Market Score 100 76/100 (3.80/5) Well-positioned laptop backpack with strong brand presence and competitive pricing.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

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