UNITED COLORS OF BENETTON Dreams Aim Deodorant Mint Spray For Men 150Ml

UNITED COLORS OF BENETTON Dreams Aim Deodorant Mint Spray For Men 150Ml

Key Features: - Long-lasting mint fragrance - Alcohol-free formula - Suitable for all skin types - Easy to use spray bottle

For whom: This deodorant spray is designed for men who enjoy a refreshing mint scent and want a reliable product to keep them feeling fresh throughout the day.

Pros: - The long-lasting fragrance is perfect for all-day wear - Alcohol-free formula is gentle on the skin - Easy to use spray bottle for convenient application

Cons: - Some may find the mint fragrance too strong for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with Indian men's preferences	GFK
Brand Strength	20	18	United Colors of Benetton known for quality and style	Brandwatch
Category Momentum	20	15	Deodorant market growing steadily in India	Mintel
Price Positioning	20	10	Competitively priced for the Indian market	Retail360
Competition	10	0	Intense competition from established and local brands	Euromonitor
Use-case Advantage	5	3	Offers long-lasting freshness ideal for Indian climate	Fashionista
Final Market Score	100	66/100 (3.30/5)	United Colors of Benetton Dreams Aim Deodorant Mint Spray is well-positioned in the competitive Indian deodorant market.

Factor	Rating (out of 5)	Notes
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Retail Presence	0.0	—
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Community Hype	0.0	—
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Performance in Climate	0.0	—