True Elements Fruit & Nut Crunch Muesli 700g - 100% Wholegrain | Made with 17% Millets | Rich in Fibre & Protein | Breakfast Cereal | Diet Food

True Elements Fruit & Nut Crunch Muesli is a delicious and nutritious breakfast option that is made with 100% whole grains and contains 17% millets for added health benefits.

Key Features: - Rich in fiber and protein for a satisfying and nutritious meal - Contains a mix of dried fruits and nuts for added taste and crunch - Made with natural ingredients and no added preservatives - Suitable for vegetarians and those looking for a healthy breakfast option

For whom: This muesli is perfect for health-conscious individuals looking for a quick and easy breakfast option that is both delicious and nutritious. It is also suitable for vegetarians and those following a diet plan.

Pros: - Contains whole grains and millets for added health benefits - Rich in fiber and protein to keep you full and satisfied - Made with natural ingredients and no added preservatives - Delicious mix of dried fruits and nuts for added flavor

Cons: - Some may find the price slightly higher compared to other muesli options on the market - Contains nuts so may not be suitable for those with nut allergies

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporation of millets and high fiber content aligns with current health trends.	Euromonitor
Brand Strength	20	18	Established brand with positive consumer perception and loyalty.	Brandwatch
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar premium muesli brands in India.	Retail360
Competition	10	10	Facing moderate competition from other established muesli brands offering similar health benefits.	MarketWatch
Use-case Advantage	5	3	Versatile product suitable for breakfast or snacking, catering to varied consumer needs.	GroceryToday
Final Market Score	100	81/100 (4.05/5)	Highly competitive muesli offering with strong brand presence and good market fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—