The Derma Co 5 Nia Ceramide Daily Hydrating Moisturizer For Normal to Combination Skin 24 hrs Moisturization 5 Niacinamide 2 Ceramide PENTAVITIN Vitamin E Squalane Non sticky 100g

This daily hydrating moisturizer from The Derma Co is specially formulated for normal to combination skin. It provides 24-hour moisturization, thanks to its key ingredients like 5% niacinamide, 2% ceramide, PENTAVITIN, vitamin E, and squalane. This non-sticky formula absorbs quickly into the skin, leaving it feeling hydrated and refreshed.

Key Features: - 24-hour moisturization - Contains 5% niacinamide and 2% ceramide for hydration and skin barrier repair - Enriched with PENTAVITIN, vitamin E, and squalane - Non-sticky formula that absorbs quickly

This moisturizer is perfect for those with normal to combination skin looking for long-lasting hydration and skin barrier repair. The niacinamide helps to even out skin tone, reduce pore size, and improve texture, while ceramides help to strengthen the skin barrier and retain moisture.

Pros: - Provides 24-hour moisturization - Non-sticky formula that absorbs quickly - Contains key ingredients like niacinamide and ceramides for skin benefits - Suitable for normal to combination skin Cons: - May not be suitable for those with very oily or very dry skin types - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in Niacinamide and Ceramide, meeting consumer preferences for effective skincare ingredients.	Vogue India
Brand Strength	20	10	Established brand with positive consumer reviews.	Brandwatch
Category Momentum	20	15	Growing demand for hydrating moisturizers in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar hydrating moisturizers in the market.	Retail360
Competition	10	6	Facing moderate competition from other hydrating moisturizers with similar ingredients.	Beauty Insider
Use-case Advantage	5	5	Addresses the needs of normal to combination skin types for long-lasting hydration.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned hydrating moisturizer for normal to combination skin in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—