Tata Tea Premium Desh Ki Chai Unique Blend Crafted For Chai

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Tata Tea Premium Desh Ki Chai Unique Blend Crafted For Chai
Smart Rank ⓘ 82/100
Based on Market Score (79/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a rich flavor and aroma with Tata Tea Premium, specially crafted for chai lovers seeking an authentic Indian masala experience.
  • The 500 gram pouch ensures long-lasting freshness, making it perfect for daily chai enthusiasts who appreciate high-quality tea.
  • Customize your brewing experience with loose leaves, allowing you to adjust strength and flavor to your personal preference.
  • Ideal for those who love a strong cup of tea, this premium blend captures the essence of desi chai for a delightful daily ritual.

Market-Based Score (India)

79/100 (3.95/5)
Good value
Tata Tea Premium Desh Ki Chai is a strong contender in the growing premium tea segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 2,757
Total / Avg 4.30★ 2,757
Consensus: 4.30★ from 2,757 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and robust flavor that appeals to chai lovers.
  • High-quality loose leaves provide a fresh brewing experience.
  • Versatile blend suitable for various chai recipes.

⚠️ What to Watch

  • Some users find the price higher compared to other brands.
  • Occasional complaints about inconsistent leaf quality.
  • Not suitable for those who prefer lighter tea options.
Rs.250.00 Rs.270.00
Best price from Amazon.in Amazon.in
Key Features
Category Black Tea
Form Loose Leaves
Weight 500 gram
Flavor Masala
Packaging Pouch
Target Audience Chai Lovers
Pros Rich flavor and aroma
Cons Loose leaves may be less convenient
Details

Key Features: - Premium quality black tea leaves - Specially blended for chai lovers in India - Comes in loose leaves form for a customizable brewing experience - Packaged in a 500 gram pouch for long-lasting freshness
For whom: - Chai lovers who prefer a strong and robust cup of tea - Individuals looking for a high-quality tea blend for their daily chai fix - Anyone who enjoys the authentic taste of Indian masala chai
Pros: - Rich flavor and aroma that captures the essence of desi chai - Versatile loose leaves allow for brewing according to personal preference - Convenient packaging ensures freshness and easy storage
Cons: - Some may find the loose leaves less convenient compared to tea bags - The masala flavor may be too strong for those who prefer milder teas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's unique blend and loose leaf format cater well to the preferences of chai lovers. Market Research, Consumer Insights
Brand Strength 20 18 Tata Tea is a well-established brand with strong recognition and trust among Indian consumers. Brand Equity, HBR
Category Momentum 20 15 The tea category is growing rapidly in India due to increasing consumer preference for premium products. Nielsen, Mintel
Price Positioning 20 14 The pricing is competitive for premium tea, appealing to a wide range of consumers. Retail Analysis, Economic Times
Competition 10 8 While competition is strong, Tata's brand loyalty gives it an edge in the market. Market Share Report, Business Standard
Use-case Advantage 5 4 Ideal for daily consumption, especially in households that value quality tea. Consumer Reports, Tea Association
Final Market Score 100 79/100 (3.95/5) Tata Tea Premium Desh Ki Chai is a strong contender in the growing premium tea segment.
Market-Based Score
79/100 (3.95/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's unique blend and loose leaf format cater well to the preferences of chai lovers.
    Sources: Market Research, Consumer Insights
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Tata Tea is a well-established brand with strong recognition and trust among Indian consumers.
    Sources: Brand Equity, HBR
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The tea category is growing rapidly in India due to increasing consumer preference for premium products.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: The pricing is competitive for premium tea, appealing to a wide range of consumers.
    Sources: Retail Analysis, Economic Times
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: While competition is strong, Tata's brand loyalty gives it an edge in the market.
    Sources: Market Share Report, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for daily consumption, especially in households that value quality tea.
    Sources: Consumer Reports, Tea Association
Summary
Tata Tea Premium Desh Ki Chai is a strong contender in the growing premium tea segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.250.00 Rs.270.00

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Tata Tea Premium Desh Ki Chai, Unique Blend Crafted For Chai Lovers Across India, Black Tea, Loose Leaves, 500 gram, masala

Estimated Delivery: 2-3 days
In Stock COD

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Rs.250.00 Rs.270.00