Tata Tea Premium Black Tea 1kg

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich, robust flavor of premium black tea leaves, specially crafted for chai lovers across India.
  • Convenient 1kg pack size ensures you have enough tea for regular use, perfect for daily chai enthusiasts.
  • Experience a fresher, more robust flavor with loose leaf tea, ideal for those who appreciate high-quality blends.
  • While offering premium quality, this tea may not suit those who prefer the convenience of tea bags.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Tata Tea Premium 1kg Desh Ki Chai is well-positioned in the competitive Indian tea market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 10,737
Total / Avg 4.40★ 10,737
Consensus: 4.40★ from 10,737 total reviews
Rs.441.00 Rs.500.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Premium quality black tea leaves - Unique blend crafted specifically for chai lovers in India - Comes in a convenient 1kg pack for regular use

For whom: - Chai lovers who appreciate a high-quality tea blend - Consumers who prefer loose leaf tea for a fresher, more robust flavor

Pros: - Rich, robust flavor that appeals to Indian taste preferences - Convenient packaging size for regular tea drinkers

Cons: - May not be suitable for those who prefer tea bags for more convenience - Premium pricing compared to other tea options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique blend and loose leaves cater to the preferences of chai lovers in India. Hindu Business Line, Financial Express
Brand Strength 20 10 Tata Tea is a well-established and trusted brand in India. Business Standard, Livemint
Category Momentum 20 15 Growing demand for traditional Indian products in the market. Mint, Economic Times
Price Positioning 20 10 Competitively priced for the premium segment in the Indian market. CNBC TV18, Business Today
Competition 10 6 Facing competition from other premium tea brands in the market. India Today, Outlook
Use-case Advantage 5 5 Specially crafted for chai lovers across India, offering a unique tea experience. The Hindu
Final Market Score 100 66/100 (3.30/5) Tata Tea Premium 1kg Desh Ki Chai is well-positioned in the competitive Indian tea market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique blend and loose leaves cater to the preferences of chai lovers in India.
    Sources: Hindu Business Line, Financial Express
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Tata Tea is a well-established and trusted brand in India.
    Sources: Business Standard, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for traditional Indian products in the market.
    Sources: Mint, Economic Times
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the premium segment in the Indian market.
    Sources: CNBC TV18, Business Today
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other premium tea brands in the market.
    Sources: India Today, Outlook
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Specially crafted for chai lovers across India, offering a unique tea experience.
    Sources: The Hindu
Summary
Tata Tea Premium 1kg Desh Ki Chai is well-positioned in the competitive Indian tea market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.441.00 Rs.500.00

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Tata Tea Premium 1kg Desh Ki Chai Unique Blend Crafted For Chai Lovers Across India Black Tea Loose Leaves

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Best price
Rs.441.00 Rs.500.00