Tata Coffee Gold Original, Instant & Pure Coffee Jar, 90/95 Gm, Freeze-Dried, Rich & Strong, Specially Sourced Robusta And Arabica Bean

0 reviews
Smart Rank ⓘ 77/100
Based on Market Score (74/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich and strong flavor of Tata Coffee Gold, made from specially sourced Robusta and Arabica beans for a satisfying coffee experience.
  • Convenient instant coffee in a 90/95 gm jar, perfect for households or offices, allowing you to enjoy a delicious cup anytime you desire.
  • Freeze-dried to preserve flavor, Tata Coffee Gold offers a unique texture that coffee lovers will appreciate, whether enjoyed black or with milk.
  • Ideal for those who prefer bold coffee, this instant option may not suit milder taste preferences, ensuring a robust experience with every cup.

Market-Based Score (India)

74/100 (3.70/5)
Good value
Tata Coffee Gold Original is a strong contender in the growing instant coffee market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 1,813
Total / Avg 4.10★ 1,813
Consensus: 4.10★ from 1,813 total reviews
Rs.440.00 Rs.750.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Coffee
Flavor Rich & Strong
Bean Type Robusta and Arabica
Jar Size 90/95 Gm
Processing Freeze-Dried
Usage Households or Offices
Pros Convenient, Quality Beans
Cons Not for Milder Taste
Details


Key Features: Tata Coffee Gold Original is an instant coffee made from specially sourced Robusta and Arabica beans. The coffee is freeze-dried to preserve its rich and strong flavor, providing a convenient way to enjoy a delicious cup of coffee anytime. The 90/95 gm jar size is perfect for households or offices.

For Whom: This coffee is perfect for coffee lovers who appreciate a rich and strong flavor profile. Whether you enjoy your coffee black or with milk, Tata Coffee Gold Original is sure to satisfy your taste buds.

Pros: - Convenient instant coffee option - Rich and strong flavor - Specially sourced beans for quality - Suitable for households or offices

Cons: - May not be suitable for those who prefer a milder coffee taste - Some may find the freeze-dried texture different from freshly brewed coffee

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The freeze-dried process enhances flavor, appealing to consumers seeking quality instant coffee. IDC, Euromonitor
Brand Strength 20 16 Tata is a well-established brand in India, known for quality and reliability in coffee products. BrandZ, Nielsen
Category Momentum 20 15 The coffee category is experiencing steady growth in India due to rising demand for instant coffee. Nielsen, Mintel
Price Positioning 20 14 The product is competitively priced within the premium instant coffee segment in India. MarketWatch, Statista
Competition 10 7 The market has strong competitors, but Tata's brand loyalty helps maintain its position. Euromonitor, IDC
Use-case Advantage 5 4 Convenience of instant coffee caters to busy consumers looking for quick solutions. Mintel, Nielsen
Final Market Score 100 74/100 (3.70/5) Tata Coffee Gold Original is a strong contender in the growing instant coffee market.
Market-Based Score
74/100 (3.70/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The freeze-dried process enhances flavor, appealing to consumers seeking quality instant coffee.
    Sources: IDC, Euromonitor
  • Brand Strength 16/20
    Weight: 20
    Contribution: 16
    Rationale: Tata is a well-established brand in India, known for quality and reliability in coffee products.
    Sources: BrandZ, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The coffee category is experiencing steady growth in India due to rising demand for instant coffee.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: The product is competitively priced within the premium instant coffee segment in India.
    Sources: MarketWatch, Statista
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: The market has strong competitors, but Tata's brand loyalty helps maintain its position.
    Sources: Euromonitor, IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Convenience of instant coffee caters to busy consumers looking for quick solutions.
    Sources: Mintel, Nielsen
Summary
Tata Coffee Gold Original is a strong contender in the growing instant coffee market.

Price Comparison

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Amazon.in More Detail

Rs.440.00 Rs.750.00

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Tata Coffee Gold Original, Instant & Pure Coffee Jar, 90/95 Gm, Freeze-Dried, Rich & Strong, Specially Sourced Robusta And Arabica Bean

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Rs.440.00 Rs.750.00