Streax Professional Vitariche Gloss Hair Serum 200ml for Dry Frizzy Hair for Women Enhance Shine and Smoothness Anti Frizz With Vitamin E Macadamia Oil For Curly Hair Straight Hair Wavy Hair

Streax Professional Vitariche Gloss Hair Serum 200ml for Dry Frizzy Hair for Women Enhance Shine and Smoothness Anti Frizz With Vitamin E Macadamia Oil For Curly Hair Straight Hair Wavy Hair

Streax Professional Vitariche Gloss Hair Serum is a specially formulated serum designed to tackle dry and frizzy hair related issues. With its unique blend of ingredients like Vitamin E and Macadamia Oil, this serum helps enhance shine and smoothness, while also providing anti-frizz benefits.

Key Features: - Contains Vitamin E and Macadamia Oil - Provides shine and smoothness - Helps reduce frizz - Suitable for curly, straight, and wavy hair

For whom: This hair serum is ideal for women who struggle with dry, frizzy hair and are looking for a solution to improve their hair texture. Suitable for all hair types, including curly, straight, and wavy hair.

Pros: - Enhances shine and smoothness - Helps reduce frizz - Suitable for all hair types

Cons: - May not provide long-lasting effects for extremely damaged hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of benefits suitable for diverse hair types	Vogue India
Brand Strength	20	18	Established brand with strong reputation in hair care	Brand Equity
Category Momentum	20	15	Growing demand for hair serums in Indian market	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market	Retail Today
Competition	10	5	Facing strong competition from both local and international hair serum brands	Business Standard
Use-case Advantage	5	3	Addresses common hair concerns like frizz and dryness effectively	Elle India
Final Market Score	100	76/100 (3.80/5)	Well-positioned hair serum with strong brand and feature fit

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