Elite Whey Protein - Muscle Growth - 1Kg
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enhance muscle growth and recovery with premium whey protein concentrate endorsed by M S Dhoni and Kedar Jadhav
- Enjoy 24g of protein per serving in delicious Double Chocolate flavor for athletes and fitness enthusiasts
- Trusted by professional athletes for its high-quality content, offering 30 servings per 1kg container
- Ideal for those aiming to increase muscle mass, improve recovery, or follow a strict workout regimen
Market-Based Score (India)
66/100 (3.30/5)
Decent Strong brand association and competitive pricing position this whey protein well in the Indian market.
Details
Key Features: - Premium whey protein concentrate for enhanced muscle growth and recovery - Trusted by professional athletes M S Dhoni and Kedar Jadhav - Double Chocolate flavor with 24g of protein per serving - 30 servings per 1kg container
For whom: - Athletes looking to increase muscle mass and improve recovery - Fitness enthusiasts seeking a high-quality protein supplement - Individuals following a strict workout regimen
Pros: - Trusted by professional athletes - High protein content per serving - Delicious double chocolate flavor - Convenient 30 servings per container
Cons: - May be more expensive compared to other whey protein products - Some users may not prefer the double chocolate flavor
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High protein content and muscle recovery benefits align with consumer needs. | Euromonitor |
Brand Strength | 20 | 10 | Strong brand association with popular cricketers enhances credibility. | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for premium whey protein supplements in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium whey protein products. | Retail360 |
Competition | 10 | 6 | Facing strong competition from established and emerging whey protein brands. | MarketWatch |
Use-case Advantage | 5 | 5 | Tailored for muscle growth and recovery, meeting specific fitness goals. | FitIndia |
Final Market Score | 100 | 66/100 (3.30/5) | Strong brand association and competitive pricing position this whey protein well in the Indian market. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High protein content and muscle recovery benefits align with consumer needs.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Strong brand association with popular cricketers enhances credibility.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium whey protein supplements in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium whey protein products.Sources: Retail360 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing strong competition from established and emerging whey protein brands.Sources: MarketWatch -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Tailored for muscle growth and recovery, meeting specific fitness goals.Sources: FitIndia
Summary
Strong brand association and competitive pricing position this whey protein well in the Indian market.
Quick Compare

Rs.4,499.00
⭐ Reviews Summary
✅ What Users Love
- High protein content (24g)
- Effective for muscle growth and recovery
- Great taste (Double Chocolate Flavor)
⚠️ What to Watch
- Relatively expensive
- Some users found the texture to be gritty
- Packaging could be improved for easier storage

Rs.7,499.00
⭐ Reviews Summary
✅ What Users Love
- Great taste with rich chocolate flavor
- High protein content at 24g per serving
- Gluten-free and includes added vitamins
⚠️ What to Watch
- Some users found the texture to be too thick
- Packaging could be improved for easier storage
- Price point is higher compared to other similar products

Rs.100.00
⭐ Reviews Summary
✅ What Users Love
- Natural and herbal ingredients
- Promotes digestive health
- Pleasant taste and easy to use
⚠️ What to Watch
- Limited availability in stores
- May not work for everyone
- Packaging could be improved
Where to Buy
₹1899.00
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₹1999.00
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Price Comparison
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Patanjali Ayurved Limited Divya Madhunashini Vati Extra Power (60 gm) -Pack of 2 Estimated Delivery: 2-3 days
In Stock
COD
|