Slovic Dumbbell Set 10 KG (5 KG x 2) | Hexa Dumbbells Set for Home Workout | 5 KG Dumbbells Pair for Exercise | Gym Equipment for Home Workout | Anti Skid Rubber Dumbbell Black

Key Features: - Each dumbbell weighs 5 KG, making it a total of 10 KG for the pair - Hexagonal shape prevents rolling and ensures stability during workouts - Made with anti-skid rubber coating for a secure grip - Suitable for various exercises such as bicep curls, tricep extensions, and shoulder presses

For whom: - Perfect for beginners or advanced users looking to add resistance to their home workouts - Ideal for anyone looking to strengthen and tone their muscles at home - Great for individuals who prefer to work out at home rather than going to the gym

Pros: - Compact and easy to store in a small space - Durable construction ensures long-lasting use - Versatile for targeting different muscle groups - Anti-skid rubber coating provides a secure grip during exercises

Cons: - Limited weight range for more experienced lifters - Not adjustable for varying resistance levels

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Ideal weight range and anti-skid feature for home workouts.	Livemint, The Economic Times
Brand Strength	20	10	Established brand with good reputation in fitness equipment.	ET Brand Equity, The Hindu
Category Momentum	20	15	Growing demand for home workout equipment in India.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today, Financial Express
Competition	10	6	Facing competition from both local and international fitness equipment brands.	The Times of India, CNBC TV18
Use-case Advantage	5	5	Suitable for various exercises targeting different muscle groups.	India Today, The Tribune
Final Market Score	100	66/100 (3.30/5)	Highly competitive dumbbell set with strong brand and features.

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