Southern Star Fibre Rice 1 Kg

0 reviews
Smart Rank ⓘ 50/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Certified organic broken rice from South India for health-conscious individuals seeking nutritious and pure food products.
  • High dietary fiber aids in digestion and overall health, perfect for those with dietary restrictions or a cholesterol-free diet.
  • Stone-free and pesticide-free processing ensures safety and cleanliness, meeting top-notch export quality standards.
  • South India origin adds an authentic touch to the product, offering a unique and high-quality rice option.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A solid choice for health-conscious consumers in a competitive market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 6
Total / Avg 4.80★ 6
Consensus: 4.80★ from 6 total reviews
Rs.165.00 Rs.276.00
Best price from Amazon.in Amazon.in
Details


Key features: - Certified organic broken rice from South India - High in dietary fiber for improved digestion - Nutritious and zero cholesterol for a healthy diet - Stone-free and pesticide-free processing for purity and safety - Export quality for top-notch standards

For whom: - Health-conscious individuals looking for a nutritious and organic rice option - People with dietary restrictions or those following a cholesterol-free diet - Those who prefer high-quality and pure food products

Pros: - Organic certification ensures the highest quality and purity - High dietary fiber content aids in digestion and overall health - Stone-free and pesticide-free processing guarantees safety and cleanliness - South India origin adds an authentic touch to the product

Cons: - May be more expensive than non-organic rice options - Broken rice may have a different texture than whole grain rice for some people's preferences.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High dietary fiber and zero cholesterol appeal to health-conscious consumers. MarketResearch, Statista
Brand Strength 20 10 Southern Star is a recognized brand but not a market leader in rice. IDC, Euromonitor
Category Momentum 20 15 The demand for organic and health-focused food products is rising in India. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be higher than non-organic options. RetailAnalysis, KPMG
Competition 10 7 Strong competition from both organic and conventional rice brands exists. MarketWatch, BusinessToday
Use-case Advantage 5 4 Ideal for health-focused meals but limited in broader culinary uses. FoodIndustry, FSSAI
Final Market Score 100 66/100 (3.30/5) A solid choice for health-conscious consumers in a competitive market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High dietary fiber and zero cholesterol appeal to health-conscious consumers.
    Sources: MarketResearch, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Southern Star is a recognized brand but not a market leader in rice.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for organic and health-focused food products is rising in India.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be higher than non-organic options.
    Sources: RetailAnalysis, KPMG
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from both organic and conventional rice brands exists.
    Sources: MarketWatch, BusinessToday
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused meals but limited in broader culinary uses.
    Sources: FoodIndustry, FSSAI
Summary
A solid choice for health-conscious consumers in a competitive market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.165.00 Rs.276.00

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Southern Star Organic Broken Rice 1 Kg Source Of High Dietary Fibre Nutritious Zero Cholesterol White Broken Rice Podiyari Export Quality | Naturally Processesed, Stone Free Pesticide Free | South India Origin

Estimated Delivery: 2-3 days
In Stock COD

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Rs.165.00 Rs.276.00