Sony Bravia 55 4K Ultra HD Smart TV
Smart Rank ⓘ
76/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Immerse yourself in stunning 4K Ultra HD picture quality for a cinematic viewing experience
- Enjoy easy access to your favorite streaming services and apps with Google TV built-in
- Enhanced brightness and contrast with Full Array LED technology for lifelike visuals
- Experience immersive sound quality with Acoustic Multi-Audio while watching movies or gaming
Market-Based Score (India)
76/100 (3.80/5)
Good value Sony Bravia XR Series 55 inch 4K LED TV offers top-notch quality and features for a competitive price in the Indian market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.7★ | 255 |
Total / Avg | 4.70★ | 255 |
Consensus:
4.70★ from 255 total reviews
Key Features
Display | 139 cm (55 inches) 4K Ultra HD |
---|---|
Technology | Full Array LED |
Audio | Acoustic Multi-Audio |
Color | XR Triluminos Pro |
Motion Handling | XR Motion Clarity |
Smart Features | Google TV |
Price | 169900.0000 |
Details
The Sony Bravia XR Series 4K Ultra HD Smart TV XR-55X90L features a large 139 cm (55 inches) display with stunning picture quality. With Google TV built-in, you can easily access your favorite streaming services and apps.
Key features of this TV include Full Array LED technology for enhanced brightness and contrast, XR Contrast Booster for more realistic colors, and XR Triluminos Pro for a wider color palette. It also has Acoustic Multi-Audio for immersive sound quality and XR Motion Clarity for smooth motion handling.
This TV is perfect for those who enjoy watching movies, sports, or playing video games on a large screen with vibrant colors and sharp details. The smart features make it easy to navigate through content and enjoy a personalized viewing experience.
Pros: - Stunning 4K Ultra HD picture quality - Google TV for easy access to streaming services - Full Array LED technology for enhanced brightness and contrast - Acoustic Multi-Audio for immersive sound quality Cons: - May be on the pricier side compared to other models - Some users may prefer a different operating system than Google TV
Key features of this TV include Full Array LED technology for enhanced brightness and contrast, XR Contrast Booster for more realistic colors, and XR Triluminos Pro for a wider color palette. It also has Acoustic Multi-Audio for immersive sound quality and XR Motion Clarity for smooth motion handling.
This TV is perfect for those who enjoy watching movies, sports, or playing video games on a large screen with vibrant colors and sharp details. The smart features make it easy to navigate through content and enjoy a personalized viewing experience.
Pros: - Stunning 4K Ultra HD picture quality - Google TV for easy access to streaming services - Full Array LED technology for enhanced brightness and contrast - Acoustic Multi-Audio for immersive sound quality Cons: - May be on the pricier side compared to other models - Some users may prefer a different operating system than Google TV
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Cutting-edge technology and smart features. | notebookcheck |
Brand Strength | 20 | 18 | Sony's reputation for quality and innovation. | Canalys |
Category Momentum | 20 | 15 | Strong demand for smart TVs in Indian market. | IDC |
Price Positioning | 20 | 15 | Competitive pricing for the features offered. | IDC |
Competition | 10 | 5 | Facing strong competition from other premium brands. | Canalys |
Use-case Advantage | 5 | 3 | Versatile for various entertainment needs. | — |
Final Market Score | 100 | 76/100 (3.80/5) | Sony Bravia XR Series 55 inch 4K LED TV offers top-notch quality and features for a competitive price in the Indian market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Cutting-edge technology and smart features.Sources: notebookcheck -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Sony's reputation for quality and innovation.Sources: Canalys -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Strong demand for smart TVs in Indian market.Sources: IDC -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitive pricing for the features offered.Sources: IDC -
Competition 5/10
Weight: 10Contribution: 5Rationale: Facing strong competition from other premium brands.Sources: Canalys -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Versatile for various entertainment needs.Sources: —
Summary
Sony Bravia XR Series 55 inch 4K LED TV offers top-notch quality and features for a competitive price in the Indian market.
Quick Compare

Rs.169,900.00
⭐ Reviews Summary
✅ What Users Love
- Excellent picture quality with vibrant colors and deep blacks.
- User-friendly interface with seamless Google TV integration.
- Good sound quality with built-in speakers.
⚠️ What to Watch
- Remote control can be unresponsive at times.
- Limited viewing angles may affect picture quality from the sides.
- Higher price point compared to similar models.

Rs.99,999.00
⭐ Reviews Summary
✅ What Users Love
- Excellent picture quality with vibrant colors
- Easy to set up and navigate smart features
- Sleek design and thin bezels enhance viewing experience
⚠️ What to Watch
- Limited app selection compared to other smart TVs
- Sound quality may be lacking, requiring external speakers
- Some users reported issues with connectivity and software updates

Rs.72,900.00
⭐ Reviews Summary
✅ What Users Love
- Excellent picture quality with vibrant colors and sharp details.
- User-friendly smart features and interface for easy navigation.
- Sleek design that complements modern home decor.
⚠️ What to Watch
- Limited viewing angles can affect picture quality from the sides.
- Sound quality may require external speakers for better experience.
- Occasional software updates can be slow or problematic.
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Sony Bravia 139 cm (55 inches) XR Series 4K Ultra HD Smart Full Array LED Google TV XR-55X90L (Black) Estimated Delivery: 2-3 days
In Stock
|
Rs.95,990.00 Rs.169,900.00 COD
|
GO TO STORE GO TO STORE |
Sony Bravia 139 cm (55 inches) XR Series 4K Ultra HD Smart Full Array LED Google TV XR-55X90L (Black) Estimated Delivery: 2-3 days
In Stock
COD
|