Indiras Ragi Crunch Mix 400g
Smart Rank ⓘ
59/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Nutritious popped ragi mix for teens & kids
- Convenient pack of 3 for value and variety
- Made with Indira's special ragi huri hittu
- Great snack option for health-conscious families
Market-Based Score (India)
66/100 (3.30/5)
Decent Indira's Ragi Huri Hittu Special, Teens & Kids Popped Ragi Mix offers a well-positioned and competitive product in the growing ready-to-eat & cook segment in India.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.6★ | 35 |
Total / Avg | 4.60★ | 35 |
Consensus:
4.60★ from 35 total reviews
Key Features
Category | Snack |
---|---|
Weight | 400g (Pack of 3) |
Ingredients | Popped ragi, all-natural ingredients |
Nutrients | High in fiber and protein |
Flavors | No artificial flavors |
Preservatives | No preservatives |
Packaging | Convenient pack of 3 |
Dietary | Suitable for vegetarians |
Usage | Mid-day snack, energy booster |
Details
About Product:
Indira's Ragi Huri Hittu Special is a nutritious and tasty snack made from popped ragi, specially designed for teens and kids. It is a healthier alternative to traditional snacks as it is high in fiber, protein, and other essential nutrients.
Key Features: - Made from premium quality ragi grains - Popped to perfection for a crunchy texture - Contains no artificial flavors or preservatives - Comes in a pack of 3 for convenience
For whom: This snack is ideal for teens and kids who are looking for a delicious and nutritious snack option. It can be enjoyed as a mid-day snack, in between meals, or as a quick energy booster during school or playtime.
Pros: - High in fiber and protein - All-natural ingredients - Convenient packaging for on-the-go snacking - Suitable for vegetarians Cons: - May not appeal to those who are not fans of ragi or popped snacks - Contains a small amount of added sugar
Key Features: - Made from premium quality ragi grains - Popped to perfection for a crunchy texture - Contains no artificial flavors or preservatives - Comes in a pack of 3 for convenience
For whom: This snack is ideal for teens and kids who are looking for a delicious and nutritious snack option. It can be enjoyed as a mid-day snack, in between meals, or as a quick energy booster during school or playtime.
Pros: - High in fiber and protein - All-natural ingredients - Convenient packaging for on-the-go snacking - Suitable for vegetarians Cons: - May not appeal to those who are not fans of ragi or popped snacks - Contains a small amount of added sugar
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unique mix of popped ragi tailored for teens and kids, aligning with current health trends. | TOI, NDTV |
Brand Strength | 20 | 10 | Established brand reputation for quality and innovation in the ready-to-eat segment. | Business Standard, Hindu |
Category Momentum | 20 | 15 | Growing demand for healthy and convenient food options in the Indian market. | Mint, ET |
Price Positioning | 20 | 10 | Competitively priced for a pack of 3, offering value for money in the premium segment. | Livemint, Outlook |
Competition | 10 | 6 | Facing moderate competition from similar healthy snack alternatives in the market. | Economic Times, Financial Express |
Use-case Advantage | 5 | 5 | Convenient and nutritious snack option for children, catering to busy parents. | India Today |
Final Market Score | 100 | 66/100 (3.30/5) | Indira's Ragi Huri Hittu Special, Teens & Kids Popped Ragi Mix offers a well-positioned and competitive product in the growing ready-to-eat & cook segment in India. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique mix of popped ragi tailored for teens and kids, aligning with current health trends.Sources: TOI, NDTV -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand reputation for quality and innovation in the ready-to-eat segment.Sources: Business Standard, Hindu -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for healthy and convenient food options in the Indian market.Sources: Mint, ET -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for a pack of 3, offering value for money in the premium segment.Sources: Livemint, Outlook -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from similar healthy snack alternatives in the market.Sources: Economic Times, Financial Express -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient and nutritious snack option for children, catering to busy parents.Sources: India Today
Summary
Indira's Ragi Huri Hittu Special, Teens & Kids Popped Ragi Mix offers a well-positioned and competitive product in the growing ready-to-eat & cook segment in India.
Quick Compare

Rs.468.00
⭐ Reviews Summary
✅ What Users Love
- Nutritious and healthy option for kids and teens
- Convenient and easy to prepare
- Pleasant taste and texture
⚠️ What to Watch
- Some found it too bland without added flavors
- Packaging issues reported by a few customers
- Higher price point compared to similar products

Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Convenient packaging with multiple sachets.
- Rich flavor and satisfying spiciness.
- Quick and easy to prepare.
⚠️ What to Watch
- Some find it too salty for their taste.
- Texture may be too thick for some preferences.
- Limited variety in flavor options.

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and quick preparation time
- Authentic taste and flavor
- Made with natural ingredients, no preservatives
⚠️ What to Watch
- Portion size may be small for some
- Texture can be inconsistent
- Higher price compared to similar products

Rs.350.00
⭐ Reviews Summary
✅ What Users Love
- Delicious flavor that mimics traditional meat dishes.
- High in protein and fiber, making it a healthy option.
- Convenient ready-to-eat packaging for quick meals.
⚠️ What to Watch
- Texture may not satisfy those used to real meat.
- Some users find it a bit pricey compared to other substitutes.
- Limited availability in certain regions.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
Indira's Ragi Huri Hittu Special,Teens & Kids Popped Ragi Mix (400g, Pack of 3) Estimated Delivery: 2-3 days
In Stock
|
Rs.468.00 Rs.468.00 COD
|
GO TO STORE GO TO STORE |
Indira's Ragi Huri Hittu Special,Teens & Kids Popped Ragi Mix (400g, Pack of 3) Estimated Delivery: 2-3 days
In Stock
COD
|