Sleepy Owl Xpresso Instant Coffee Sachets Pack of 25 Dark Ro

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Sleepy Owl Xpresso Instant Coffee Sachets Pack of 25 Dark Ro
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the bold and strong flavor of 100% Colombian coffee with every sachet, perfect for coffee lovers seeking intensity.
  • Convenient on-the-go sachets make it easy to enjoy your coffee anywhere, ideal for busy professionals and travelers.
  • Each pack contains 25 sachets, offering great value and multiple servings for your daily caffeine needs.
  • Simply add hot water for an easy coffee experience; no preparation mess, just instant enjoyment of intense java flavor.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Sleepy Owl Xpresso Instant Coffee Sachets offer a strong value proposition in a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 246
Total / Avg 4.10★ 246
Consensus: 4.10★ from 246 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and bold flavor that satisfies coffee lovers.
  • Convenient packaging for on-the-go use.
  • Quick preparation with instant coffee sachets.

⚠️ What to Watch

  • May be too strong for those who prefer milder coffee.
  • Some users report a slightly bitter aftertaste.
  • Price point is higher compared to regular instant coffee.
Rs.219.00 Rs.250.00
Best price from Amazon.in Amazon.in
Key Features
Category Coffee
Flavor Dark Roast Intense Java
Pack Size 25 Sachets
Preparation Just add hot water
Convenience On-the-go
Pros Bold flavor, portable
Cons Not customizable
Price 250.0000
Details


Key Features: - Each sachet contains 100% Colombian coffee - Dark roast for a bold and strong flavor - Convenient sachets for on-the-go coffee lovers - Pack of 25 sachets for multiple servings

For whom: - Coffee lovers who prefer a strong and intense flavor - Individuals who are always on-the-go and need a convenient coffee option - Busy professionals who want a quick and easy way to enjoy their coffee

Pros: - Easy to prepare with just hot water - Portable and convenient for travel or work - Intense java flavor for a bold coffee experience - Pack of 25 sachets provides value and convenience Cons: - Not customizable in terms of strength or flavor profile - May not be suitable for those who prefer milder coffee options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers a strong flavor and convenient packaging, aligning well with consumer preferences. Market Research, Consumer Reports
Brand Strength 20 14 Sleepy Owl is recognized for quality and innovation in the coffee market, appealing to young consumers. Brand Equity, Economic Times
Category Momentum 20 15 The instant coffee segment is growing rapidly in India due to increasing demand for convenience. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than some local brands, which may limit broader appeal. Statista, Business Standard
Competition 10 3 The market is crowded with established brands, making differentiation crucial for success. MarketWatch, HBR
Use-case Advantage 5 4 Ideal for on-the-go consumption, catering to busy lifestyles of urban consumers. Retail Dive, Forbes
Final Market Score 100 66/100 (3.30/5) Sleepy Owl Xpresso Instant Coffee Sachets offer a strong value proposition in a growing market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers a strong flavor and convenient packaging, aligning well with consumer preferences.
    Sources: Market Research, Consumer Reports
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Sleepy Owl is recognized for quality and innovation in the coffee market, appealing to young consumers.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The instant coffee segment is growing rapidly in India due to increasing demand for convenience.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than some local brands, which may limit broader appeal.
    Sources: Statista, Business Standard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market is crowded with established brands, making differentiation crucial for success.
    Sources: MarketWatch, HBR
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for on-the-go consumption, catering to busy lifestyles of urban consumers.
    Sources: Retail Dive, Forbes
Summary
Sleepy Owl Xpresso Instant Coffee Sachets offer a strong value proposition in a growing market segment.

Price Comparison

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Amazon.in More Detail

Rs.219.00 Rs.250.00

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Sleepy Owl Xpresso Instant Coffee Sachets | Pack of 25 | Dark Roast Intense Java Flavor | Bold & Strong | Convenient On-The-Go Sachets

Estimated Delivery: 2-3 days
In Stock COD

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Rs.219.00 Rs.250.00