Sleepy Owl Original 100 Arabica Instant Coffee Freeze Dried

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Sleepy Owl Original 100 Arabica Instant Coffee Freeze Dried
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy café-style coffee at home with Sleepy Owl's 100% Arabica instant coffee, perfect for hot or cold drinks.
  • This premium freeze-dried coffee powder preserves rich flavor and aroma, ensuring a delightful coffee experience.
  • Versatile for creating various coffee drinks like black coffee, cappuccino, and latte to suit your taste preferences.
  • Convenient and easy to prepare, this 100g pack is ideal for coffee enthusiasts seeking quality without compromise.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Sleepy Owl's instant coffee offers quality and convenience, appealing to a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 2,853
Total / Avg 4.10★ 2,853
Consensus: 4.10★ from 2,853 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and smooth flavor profile
  • Convenient and quick preparation
  • Versatile for various coffee styles

⚠️ What to Watch

  • Higher price compared to regular instant coffee
  • Some users find it less aromatic
  • May not dissolve completely in cold water
Rs.599.00 Rs.749.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Coffee
Model B09NFN7CYK
Price 749.0000
Ingredients 100% Arabica coffee beans
Form Freeze-dried
Uses Hot or cold coffee, black coffee, cappuccino, latte
Size 100g
Details
The Sleepy Owl Original 100% Arabica Instant Coffee is a premium quality freeze-dried coffee powder that allows you to make cafe-style hot or cold coffee at home.

Key Features: - Made from 100% Arabica coffee beans - Freeze-dried to preserve the flavor and aroma - Versatile for making various coffee drinks like black coffee, cappuccino, and latte

For whom: This product is perfect for coffee enthusiasts who enjoy the convenience of making high-quality coffee at home without compromising on taste.

Pros: - Easy to prepare and customizable to suit your preferences - Made from premium quality coffee beans for a rich and smooth taste - Versatile for making a variety of coffee drinks

Cons: - May not appeal to those who prefer freshly brewed coffee - Limited to 100g size for individual use

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 100% Arabica and freeze-dried features cater well to quality-conscious consumers. IDC, Statista
Brand Strength 20 14 Sleepy Owl is gaining recognition for quality and unique offerings in the coffee market. Mint, Business Today
Category Momentum 20 15 The instant coffee category is growing rapidly in India due to convenience and taste. Nielsen, Euromonitor
Price Positioning 20 10 Pricing is competitive but slightly higher than mass-market instant coffee brands. MarketWatch, Economic Times
Competition 10 3 Strong competition from established brands may impact market share. Forbes, Business Standard
Use-case Advantage 5 4 Versatile use for various coffee styles appeals to a broad audience. Consumer Reports
Final Market Score 100 66/100 (3.30/5) Sleepy Owl's instant coffee offers quality and convenience, appealing to a growing market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 100% Arabica and freeze-dried features cater well to quality-conscious consumers.
    Sources: IDC, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Sleepy Owl is gaining recognition for quality and unique offerings in the coffee market.
    Sources: Mint, Business Today
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The instant coffee category is growing rapidly in India due to convenience and taste.
    Sources: Nielsen, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than mass-market instant coffee brands.
    Sources: MarketWatch, Economic Times
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Strong competition from established brands may impact market share.
    Sources: Forbes, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile use for various coffee styles appeals to a broad audience.
    Sources: Consumer Reports
Summary
Sleepy Owl's instant coffee offers quality and convenience, appealing to a growing market segment.

Price Comparison

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Amazon.in More Detail

Rs.599.00 Rs.749.00

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Sleepy Owl Original 100% Arabica Instant Coffee | Freeze Dried Coffee Powder - 100g | Make Caf? Style Hot or Cold Coffee, black Coffee, Cappuccino, Latte at Home

Estimated Delivery: 2-3 days
In Stock COD

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Rs.599.00 Rs.749.00